Brandwave

Fenix vs Lumos:Which is more popular?

In September 2026, Lumos had more branded searches than Fenix among camping lantern brands worldwide. Lumos had about 165,000 branded searches, while Fenix had 12,900. Lumos made up 19.8% of all camping lantern brand searches we track, and Fenix accounted for 1.5%. When we asked ChatGPT and Google AI Overviews about camping lantern brands, Fenix appeared in one of the five answers and Lumos in none.

Among camping lantern brands worldwide in September 2026

Who do people search for more?

Lumos, about 13 searches for every 1 for Fenix

Lumos 165K searchesFenix 12.8K searches

Who does AI mention more?

Fenix, mentioned in 1 of 5 answers, Lumos in 0

Fenix in 1 of 5Lumos in 0 of 5

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Top camping lantern brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Fenix was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Lumos did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Goal Zero1st
  2. BioLite2nd
  3. Black Diamond3rd
  4. Coleman4th
  5. LuminAID5th
  6. Fenix6th
  7. Lumos–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Black Diamond5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Coleman4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Goal Zero4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • BioLite4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • LuminAID2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Fenix1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Lumos0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about camping lantern brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Fenix or Lumos more popular in search?

This chart shows how often people search Google for Fenix and Lumos by name. Each line represents a brand's share of searches for all seven camping lantern brands we track, month by month, from English-language searches worldwide.

Fenix and Lumos among camping lantern brands worldwide, by month

Share of searches by month for Lumos, Fenix. The figures are in the table below the chart.

View monthly share of searches table
MonthBlack DiamondColemanLumosGoal ZeroBioLiteFenixLuminAID
Oct 202540.6%30.8%22.2%2.5%2%1.4%0.49%
Nov 202546.8%29%17.2%2.4%2.3%1.6%0.73%
Dec 202545.5%27.9%20.3%2.3%1.8%1.6%0.52%
Jan 202644.8%29%20%2.3%2.2%1.3%0.46%
Feb 202645.6%28.3%20.5%2.3%1.8%1.1%0.42%
Mar 202642.2%32.5%18.9%2.6%2.1%1.2%0.51%
Apr 202634.1%26.7%34.1%2.1%1.7%0.8%0.42%
May 202637.7%30.8%25.2%2.3%2.8%0.9%0.33%
Jun 202635%35.9%23.4%2.2%2.1%1%0.41%
Jul 202639.6%33.3%21.7%2%1.9%0.94%0.55%
Aug 202641%34.4%18.4%2.5%2%1.2%0.5%
Sep 202644.3%29%19.8%2.2%2.2%1.5%0.88%

How has the Fenix and Lumos comparison changed over the last 12 months?

3 findings
  • Lumos was ahead of Fenix in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Fenix’s share of searches among camping lantern brands worldwide moved from 1.4% to 1.5%, and its estimated monthly branded searches moved from 12.7K to 12.8K.
  • Across the 12 months ending September 2026, Lumos’ share of searches among camping lantern brands worldwide moved from 22.2% to 19.8%, and its estimated monthly branded searches moved from 201K to 165K.

How did search popularity change for camping lantern brands worldwide in September 2026?

1 change
  1. In September 2026, Lumos gained share of searches among camping lantern brands worldwide, from 18.4% to 19.8%.

How are branded searches counted?

5 search terms

Brandwave collects information about searches that people make online using Fenix’s and Lumos’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Fenix

4 branded search terms

  • fenix camping
  • fenix camping lantern
  • fenix headlamp
  • fenix lantern

Lumos

1 branded search term

  • lumos

How the Brand Demand Index is measured

Other head-to-heads among camping lantern brands

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