ESR vs TORRAS:Which is more popular?
In October 2026, ESR had more branded searches than TORRAS among screen protector brands worldwide. ESR had about 6,600 branded searches, while TORRAS had 3,600. ESR made up 6.6% of all screen protector brand searches we track, and TORRAS accounted for 3.6%. When we asked ChatGPT and Google AI Overviews about screen protector brands, ESR and TORRAS each appeared in one of the five answers.
Who do people search for more?
ESR, about 83% more searches than TORRAS
Who does AI mention more?
Both were mentioned in 1 of 5 answers.
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Top screen protector brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ESR was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. TORRAS was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Spigen1st
ZAGG2nd
Belkin3rd- amFilm4th
- ESR5th
OtterBox6th
PanzerGlass–
TORRAS–- Ailun–
Supershieldz–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- ZAGG5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Belkin3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Spigen3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- amFilm2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- ESR1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- TORRAS1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- OtterBox1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- PanzerGlass0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Ailun0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Supershieldz0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about screen protector brands
5 answers
Asked ChatGPT
“Which screen protector brand should I buy?”
Asked ChatGPT
“What are the best screen protector brands?”
Asked ChatGPT
“What's the best screen protector for a phone that gets dropped a lot?”
Searched Google, AI Overview
“screen protector”
Searched Google, AI Overview
“best screen protector”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is ESR or TORRAS more popular in search?
This chart shows how often people search Google for ESR and TORRAS by name. Each line represents a brand's share of searches for all ten screen protector brands we track, month by month, from English-language searches worldwide.
Share of searches by month for ESR, TORRAS. The figures are in the table below the chart.
View monthly share of searches table
| Month | ZAGG | PanzerGlass | Belkin | Spigen | ESR | TORRAS | Ailun | OtterBox | Supershieldz | amFilm |
|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 37.5% | 17.7% | 11.8% | 11.8% | 9.6% | 3.5% | 2.3% | 2.9% | 1.5% | 1.5% |
| Dec 2025 | 43.3% | 14.3% | 11.7% | 9.5% | 9.5% | 2.8% | 2.3% | 2.8% | 1.9% | 1.9% |
| Jan 2026 | 45.7% | 14.8% | 12.1% | 8.1% | 8.1% | 2.4% | 2.9% | 2.9% | 1.5% | 1.5% |
| Feb 2026 | 42.7% | 16.4% | 13.4% | 9% | 7.3% | 2.7% | 2.7% | 2.7% | 1.8% | 1.4% |
| Mar 2026 | 46.1% | 14.9% | 12.2% | 8.1% | 6.7% | 3% | 2.4% | 3.6% | 1.6% | 1.6% |
| Apr 2026 | 46.8% | 15.1% | 12.3% | 8.3% | 6.7% | 2.4% | 2.4% | 3% | 1.6% | 1.3% |
| May 2026 | 47.3% | 15.2% | 12.5% | 8.3% | 6.8% | 2% | 2.5% | 2.5% | 1.6% | 1.3% |
| Jun 2026 | 50.6% | 13.7% | 11.2% | 9.1% | 6.1% | 1.8% | 2.2% | 2.7% | 1.5% | 1.2% |
| Jul 2026 | 45% | 14.8% | 12.1% | 12.1% | 5.4% | 1.9% | 2.4% | 2.9% | 1.9% | 1.3% |
| Aug 2026 | 44% | 14.2% | 14.2% | 11.6% | 5.2% | 2.3% | 2.3% | 2.8% | 2.3% | 1.2% |
| Sep 2026 | 34% | 19.6% | 16% | 10.7% | 8.7% | 3.9% | 2.1% | 2.1% | 1.7% | 1.1% |
| Oct 2026 | 39.5% | 18% | 14.7% | 9.9% | 6.6% | 3.6% | 2.4% | 2.4% | 1.6% | 1.3% |
TORRAS sells other things too, so only its searches that name this product count here, like “torras screen protector”.
How has branded search for ESR and TORRAS changed worldwide over the last 12 months?
3 findings
- ESR was ahead of TORRAS in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, ESR’s share of searches among screen protector brands worldwide moved from 9.6% to 6.6%, and its estimated monthly branded searches moved from 12.1K to 6.6K.
- Across the 12 months ending October 2026, TORRAS’s share of searches among screen protector brands worldwide moved from 3.5% to 3.6%, and its estimated monthly branded searches moved from 4.4K to 3.6K.
How did search popularity change for screen protector brands worldwide in October 2026?
2 changes
In October 2026, ESR lost share of searches among screen protector brands worldwide, from 8.7% to 6.6%.
Estimated monthly branded searches for TORRAS worldwide fell 18.2% over 12 measured months, from 4.4K to 3.6K in October 2026.
How are ESR’s and TORRAS’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using ESR’s and TORRAS’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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