ESR vs PanzerGlass:Which is more popular?
In October 2026, PanzerGlass had more branded searches than ESR among screen protector brands worldwide. PanzerGlass had about 18,100 branded searches, while ESR had 6,600. PanzerGlass made up 18% of all screen protector brand searches we track, and ESR accounted for 6.6%. When we asked ChatGPT and Google AI Overviews about screen protector brands, ESR appeared in one of the five answers and PanzerGlass in none.
Who do people search for more?
PanzerGlass, about 3 searches for every 1 for ESR
Who does AI mention more?
ESR, mentioned in 1 of 5 answers, PanzerGlass in 0
Follow ESR vs PanzerGlass and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top screen protector brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, ESR was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. PanzerGlass did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Spigen1st
ZAGG2nd
Belkin3rd- amFilm4th
- ESR5th
OtterBox6th- PanzerGlass–
TORRAS–- Ailun–
Supershieldz–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- ZAGG5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
- Belkin3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Spigen3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- amFilm2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- ESR1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- TORRAS1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- OtterBox1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- PanzerGlass0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Ailun0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Supershieldz0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about screen protector brands
5 answers
Asked ChatGPT
“Which screen protector brand should I buy?”
Asked ChatGPT
“What are the best screen protector brands?”
Asked ChatGPT
“What's the best screen protector for a phone that gets dropped a lot?”
Searched Google, AI Overview
“screen protector”
Searched Google, AI Overview
“best screen protector”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 25, 2026.
Is ESR or PanzerGlass more popular in search?
This chart shows how often people search Google for ESR and PanzerGlass by name. Each line represents a brand's share of searches for all ten screen protector brands we track, month by month, from English-language searches worldwide.
Share of searches by month for PanzerGlass, ESR. The figures are in the table below the chart.
View monthly share of searches table
| Month | ZAGG | PanzerGlass | Belkin | Spigen | ESR | TORRAS | Ailun | OtterBox | Supershieldz | amFilm |
|---|---|---|---|---|---|---|---|---|---|---|
| Nov 2025 | 37.5% | 17.7% | 11.8% | 11.8% | 9.6% | 3.5% | 2.3% | 2.9% | 1.5% | 1.5% |
| Dec 2025 | 43.3% | 14.3% | 11.7% | 9.5% | 9.5% | 2.8% | 2.3% | 2.8% | 1.9% | 1.9% |
| Jan 2026 | 45.7% | 14.8% | 12.1% | 8.1% | 8.1% | 2.4% | 2.9% | 2.9% | 1.5% | 1.5% |
| Feb 2026 | 42.7% | 16.4% | 13.4% | 9% | 7.3% | 2.7% | 2.7% | 2.7% | 1.8% | 1.4% |
| Mar 2026 | 46.1% | 14.9% | 12.2% | 8.1% | 6.7% | 3% | 2.4% | 3.6% | 1.6% | 1.6% |
| Apr 2026 | 46.8% | 15.1% | 12.3% | 8.3% | 6.7% | 2.4% | 2.4% | 3% | 1.6% | 1.3% |
| May 2026 | 47.3% | 15.2% | 12.5% | 8.3% | 6.8% | 2% | 2.5% | 2.5% | 1.6% | 1.3% |
| Jun 2026 | 50.6% | 13.7% | 11.2% | 9.1% | 6.1% | 1.8% | 2.2% | 2.7% | 1.5% | 1.2% |
| Jul 2026 | 45% | 14.8% | 12.1% | 12.1% | 5.4% | 1.9% | 2.4% | 2.9% | 1.9% | 1.3% |
| Aug 2026 | 44% | 14.2% | 14.2% | 11.6% | 5.2% | 2.3% | 2.3% | 2.8% | 2.3% | 1.2% |
| Sep 2026 | 34% | 19.6% | 16% | 10.7% | 8.7% | 3.9% | 2.1% | 2.1% | 1.7% | 1.1% |
| Oct 2026 | 39.5% | 18% | 14.7% | 9.9% | 6.6% | 3.6% | 2.4% | 2.4% | 1.6% | 1.3% |
How has branded search for ESR and PanzerGlass changed worldwide over the last 12 months?
3 findings
- PanzerGlass was ahead of ESR in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, ESR’s share of searches among screen protector brands worldwide moved from 9.6% to 6.6%, and its estimated monthly branded searches moved from 12.1K to 6.6K.
- Across the 12 months ending October 2026, PanzerGlass’ share of searches among screen protector brands worldwide moved from 17.7% to 18%, and its estimated monthly branded searches moved from 22.2K to 18.1K.
How did search popularity change for screen protector brands worldwide in October 2026?
2 changes
In October 2026, ESR lost share of searches among screen protector brands worldwide, from 8.7% to 6.6%.
In October 2026, PanzerGlass lost share of searches among screen protector brands worldwide, from 19.6% to 18%.
How are ESR’s and PanzerGlass’ branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using ESR’s and PanzerGlass’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
ESR
1 branded search term
- esr screen protector
PanzerGlass
1 branded search term
- panzerglass
Other head-to-heads among screen protector brands
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.