Epicurean vs John Boos:Which is more popular by branded search?
In August 2026, Epicurean had more branded searches than John Boos among cutting boards worldwide. Epicurean was estimated to have 33.1K branded searches compared to John Boos’ 6.6K, and held an 18.8% Share of Search versus John Boos’ 3.7%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Epicurean or John Boos?
Compare the cutting boards people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Epicurean, John Boos. The figures are in the table below the chart.
View monthly share of search table
| Month | Joseph Joseph | Epicurean | John Boos | Bambusi | Royal Craft Wood | Oxo |
|---|---|---|---|---|---|---|
| Oct 2025 | 76.6% | 18.8% | 3.7% | 0.41% | 0.33% | 0.15% |
| Nov 2025 | 69.6% | 25.5% | 4.2% | 0.3% | 0.25% | 0.14% |
| Dec 2025 | 69.5% | 25.5% | 4.2% | 0.37% | 0.37% | 0.13% |
| Jan 2026 | 72.9% | 21.9% | 4.4% | 0.32% | 0.32% | 0.26% |
| Feb 2026 | 76.6% | 18.8% | 3.7% | 0.5% | 0.27% | 0.15% |
| Mar 2026 | 76.5% | 18.8% | 3.7% | 0.5% | 0.33% | 0.15% |
| Apr 2026 | 76.5% | 18.8% | 3.7% | 0.5% | 0.33% | 0.15% |
| May 2026 | 72.6% | 21.8% | 4.4% | 0.58% | 0.39% | 0.21% |
| Jun 2026 | 72.8% | 21.9% | 4.4% | 0.48% | 0.32% | 0.17% |
| Jul 2026 | 72.7% | 21.9% | 4.4% | 0.48% | 0.39% | 0.17% |
| Aug 2026 | 76.6% | 18.8% | 3.7% | 0.41% | 0.33% | 0.15% |
| Sep 2026 | — | — | — | — | — | — |
How has the Epicurean and John Boos comparison changed over the last 12 months?
3 findings
- Epicurean was ahead of John Boos in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Epicurean’s estimated Share of Search among cutting boards worldwide held steady at 18.8%, and its estimated monthly branded searches held steady at 33.1K.
- Across the 11 months ending August 2026, John Boos’ estimated Share of Search among cutting boards worldwide held steady at 3.7%, and its estimated monthly branded searches held steady at 6.6K.
How did search popularity change for cutting boards worldwide in August 2026?
2 changes
In August 2026, Epicurean lost estimated Share of Search among cutting boards worldwide, from 21.9% to 18.8%.
In August 2026, John Boos lost estimated Share of Search among cutting boards worldwide, from 4.4% to 3.7%.
How each brand is measured
Brandwave collects information about searches that people make online using Epicurean’s and John Boos’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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