Brandwave

Eheim vs Red Sea:Which is more popular?

In September 2026, Eheim had more branded searches than Red Sea among aquarium brands worldwide. Eheim had about 17,500 branded searches, while Red Sea had 9,900. Eheim made up 13.2% of all aquarium brand searches we track, and Red Sea accounted for 7.5%. When we asked ChatGPT and Google AI Overviews about aquarium brands, Red Sea appeared in three of the five answers and Eheim in one. Red Sea was mentioned before Eheim in every answer that named either.

Among aquarium brands worldwide in September 2026

Who do people search for more?

Eheim, about 77% more searches than Red Sea

Eheim 17.5K searchesRed Sea 9.9K searches

Who does AI mention more?

Red Sea, mentioned in 3 of 5 answers, Eheim in 1

Red Sea in 3 of 5Eheim in 1 of 5

Who does AI recommend more?

Red Sea, named ahead of Eheim in 3 of 3 answers

Red Sea first in 3Eheim never first

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Top aquarium brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Red Sea was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Eheim was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. Red Sea was listed before Eheim in every answer that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Fluval1st
  2. Waterbox Aquariums2nd
  3. Ultum Nature Systems3rd
  4. Aqueon4th
  5. Innovative Marine5th
  6. Red Sea6th
  7. Seachem7th
  8. Eheim8th
  9. Tetra9th
  10. Zoo Med–
  11. +1 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Fluval4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Ultum Nature Systems4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Waterbox Aquariums4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Aqueon4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Red Sea3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Innovative Marine3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Eheim1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Seachem1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Tetra1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Zoo Med0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+1 more

See every answer about aquarium brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Eheim or Red Sea more popular in search?

This chart shows how often people search Google for Eheim and Red Sea by name. Each line represents a brand's share of searches for all 11 aquarium brands we track, month by month, from English-language searches worldwide.

Eheim and Red Sea among aquarium brands worldwide, by month

Share of searches by month for Eheim, Red Sea. The figures are in the table below the chart.

View monthly share of searches table
MonthFluvalZoo MedEheimRed SeaSeachemUltum Nature SystemsAqua OneInnovative MarineWaterbox AquariumsTetraAqueon
Oct 202531.2%14.2%14.7%7.7%7.7%3.5%3.5%4.2%5.2%4.7%3.5%
Nov 202531.5%11%16%7.4%7.4%3.4%3.3%4.9%6%5.8%3.3%
Dec 202532.1%11.2%16.3%7.5%7.5%3.4%4.1%5%5%4.5%3.3%
Jan 202632.7%11.8%14.9%7.9%6.4%3.6%3.5%4.3%5.3%6.2%3.5%
Feb 202632.7%11.5%14.5%7.7%7.7%4.3%3.4%5.1%5.1%4.6%3.4%
Mar 202631.9%11.9%14%7.9%7.9%4.1%4.3%4.3%5.3%4.8%3.5%
Apr 202629.9%13.1%12.7%7.2%8.8%4.6%4.8%4.8%5.9%4.4%3.9%
May 202629.8%13.2%12.8%7.2%8.8%5%3.9%4.8%5.9%4.6%3.9%
Jun 202631.9%14.5%11.5%6.5%7.9%4.4%4.3%4.3%5.3%5.8%3.5%
Jul 202630.3%13.8%10.9%7.5%7.5%4.2%4.1%5%5%7.6%4.1%
Aug 202629.9%12.8%13.2%7%8.5%4.8%4.7%4.7%4.7%6%3.8%
Sep 202630.7%13.6%13.2%7.5%7.5%5.1%5%5%5%4.1%3.3%

How has the Eheim and Red Sea comparison changed over the last 12 months?

3 findings
  • Eheim was ahead of Red Sea in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Eheim’s share of searches among aquarium brands worldwide moved from 14.7% to 13.2%, and its estimated monthly branded searches moved from 22.9K to 17.5K.
  • Across the 12 months ending September 2026, Red Sea’s share of searches among aquarium brands worldwide moved from 7.7% to 7.5%, and its estimated monthly branded searches moved from 12.1K to 9.9K.

How did search popularity change for aquarium brands worldwide in September 2026?

3 changes
  1. In September 2026, Zoo Med overtook Eheim to rank 2nd among aquarium brands worldwide, with 13.6% of the searches.

  2. In September 2026, Red Sea rose from 5th to 4th among aquarium brands worldwide.

  3. Estimated monthly branded searches for Eheim worldwide fell 23.6% over 12 measured months, from 22.9K to 17.5K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Eheim’s and Red Sea’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Eheim

2 branded search terms

  • eheim
  • eheim fish tank

Red Sea

1 branded search term

  • red sea aquarium

How the Brand Demand Index is measured

Other head-to-heads among aquarium brands

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