Dan.com vs Flippa:Which is more popular?
In September 2026, Flippa had more branded searches than Dan.com among domain name marketplaces worldwide. Flippa had about 90,500 branded searches, while Dan.com had 3,200. Flippa made up 49.6% of all domain name marketplace searches we track, and Dan.com accounted for 1.8%. When we asked ChatGPT and Google AI Overviews about domain name marketplaces, Flippa appeared in two of the five answers and Dan.com in none.
Who do people search for more?
Flippa, about 28 searches for every 1 for Dan.com
Who does AI mention more?
Flippa, mentioned in 2 of 5 answers, Dan.com in 0
Who does AI recommend more?
Flippa, the only one of the two named
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Top domain name marketplaces in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Flippa was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Dan.com did not appear in any of the five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Sedo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Afternic4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Atom4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Namecheap4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers- Flippa2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Dan.com0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about domain name marketplaces
5 answers
Asked ChatGPT
“Which domain name marketplace should I use?”
Asked ChatGPT
“What are the best domain name marketplaces?”
Asked ChatGPT
“What's the best domain name marketplace for a memorable website address?”
Searched Google, AI Overview
“domain name marketplaces”
Searched Google, AI Overview
“buy domain names”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Dan.com or Flippa more popular in search?
This chart shows how often people search Google for Dan.com and Flippa by name. Each line represents a brand's share of searches for all six domain name marketplaces we track, month by month, from English-language searches worldwide.
Share of searches by month for Flippa, Dan.com. The figures are in the table below the chart.
View monthly share of searches table
| Month | Flippa | Sedo | Afternic | Atom | Dan.com | Namecheap |
|---|---|---|---|---|---|---|
| Oct 2025 | 46.5% | 31.1% | 17% | 3.1% | 2.3% | 0.07% |
| Nov 2025 | 47.5% | 26% | 21.3% | 2.9% | 2.3% | 0.06% |
| Dec 2025 | 44.6% | 29.8% | 20% | 3.1% | 2.4% | 0.07% |
| Jan 2026 | 49.4% | 27% | 18.1% | 3% | 2.3% | 0.08% |
| Feb 2026 | 49.8% | 27.2% | 18.2% | 2.5% | 2.2% | 0.06% |
| Mar 2026 | 47% | 31.4% | 17.2% | 2.3% | 2.1% | 0.07% |
| Apr 2026 | 54.6% | 24.6% | 16.4% | 2.4% | 1.9% | 0.07% |
| May 2026 | 49.9% | 27.3% | 18.3% | 2.5% | 1.9% | 0.06% |
| Jun 2026 | 51.8% | 28.3% | 15.5% | 2.3% | 2% | 0.08% |
| Jul 2026 | 51.7% | 28.3% | 15.5% | 2.7% | 1.7% | 0.08% |
| Aug 2026 | 49.8% | 27.2% | 18.2% | 2.9% | 1.8% | 0.08% |
| Sep 2026 | 49.6% | 27.1% | 18.1% | 3.3% | 1.8% | 0.06% |
How has the Dan.com and Flippa comparison changed over the last 12 months?
3 findings
- Flippa was ahead of Dan.com in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Dan.com’s share of searches among domain name marketplaces worldwide moved from 2.3% to 1.8%, and its estimated monthly branded searches moved from 4.5K to 3.2K.
- Across the 12 months ending September 2026, Flippa’s share of searches among domain name marketplaces worldwide moved from 46.5% to 49.6%, and its estimated monthly branded searches held steady at 90.5K.
How did search popularity change for domain name marketplaces worldwide in September 2026?
2 changes
Flippa’s share of searches among domain name marketplaces worldwide has lost ground for 3 months in a row, from 51.8% to 49.6% in September 2026.
Estimated monthly branded searches for Dan.com worldwide fell 28.9% over 12 measured months, from 4.5K to 3.2K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Dan.com’s and Flippa’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among domain name marketplaces
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