Brandwave

Afternic vs Atom:Which is more popular?

In September 2026, Afternic had more branded searches than Atom among domain name marketplaces worldwide. Afternic had about 33,100 branded searches, while Atom had 6,000. Afternic made up 18.1% of all domain name marketplace searches we track, and Atom accounted for 3.3%. When we asked ChatGPT and Google AI Overviews about domain name marketplaces, Afternic and Atom each appeared in four of the five answers. Afternic was mentioned before Atom in three out of four answers.

Among domain name marketplaces worldwide in September 2026

Who do people search for more?

Afternic, about 6 searches for every 1 for Atom

Afternic 33.1K searchesAtom 6K searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

Afternic in 4 of 5Atom in 4 of 5

Who does AI recommend more?

Afternic, named ahead of Atom in 3 of 4 answers

Afternic first in 3Atom first in 1

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Top domain name marketplaces in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Afternic and Atom were each mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Afternic was listed before Atom in three out of four answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Afternic1st
  2. Sedo2nd
  3. Atom3rd
  4. Namecheap4th
  5. Flippa5th
  6. Dan.com–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Sedo4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Afternic4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Atom4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Namecheap4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Flippa2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Dan.com0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about domain name marketplaces

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Afternic or Atom more popular in search?

This chart shows how often people search Google for Afternic and Atom by name. Each line represents a brand's share of searches for all six domain name marketplaces we track, month by month, from English-language searches worldwide.

Afternic and Atom among domain name marketplaces worldwide, by month

Share of searches by month for Afternic, Atom. The figures are in the table below the chart.

View monthly share of searches table
MonthFlippaSedoAfternicAtomDan.comNamecheap
Oct 202546.5%31.1%17%3.1%2.3%0.07%
Nov 202547.5%26%21.3%2.9%2.3%0.06%
Dec 202544.6%29.8%20%3.1%2.4%0.07%
Jan 202649.4%27%18.1%3%2.3%0.08%
Feb 202649.8%27.2%18.2%2.5%2.2%0.06%
Mar 202647%31.4%17.2%2.3%2.1%0.07%
Apr 202654.6%24.6%16.4%2.4%1.9%0.07%
May 202649.9%27.3%18.3%2.5%1.9%0.06%
Jun 202651.8%28.3%15.5%2.3%2%0.08%
Jul 202651.7%28.3%15.5%2.7%1.7%0.08%
Aug 202649.8%27.2%18.2%2.9%1.8%0.08%
Sep 202649.6%27.1%18.1%3.3%1.8%0.06%

How has the Afternic and Atom comparison changed over the last 12 months?

3 findings
  • Afternic was ahead of Atom in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Afternic’s share of searches among domain name marketplaces worldwide moved from 17% to 18.1%, and its estimated monthly branded searches held steady at 33.1K.
  • Across the 12 months ending September 2026, Atom’s share of searches among domain name marketplaces worldwide moved from 3.1% to 3.3%, and its estimated monthly branded searches held steady at 6K.

How did search popularity change for domain name marketplaces worldwide in September 2026?

1 change
  1. Atom’s share of searches among domain name marketplaces worldwide has gained ground for 3 months in a row, from 2.3% to 3.3% in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Afternic’s and Atom’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Afternic

1 branded search term

  • afternic

Atom

2 branded search terms

  • atom domains
  • atom.com

How the Brand Demand Index is measured

Other head-to-heads among domain name marketplaces

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