Brandwave

Croptracker vs Topcon:Which is more popular?

In October 2026, Topcon had more branded searches than Croptracker among precision agriculture platforms worldwide. Topcon had about 650 branded searches, while Croptracker had 320. Topcon made up 1.5% of all precision agriculture platform searches we track, and Croptracker accounted for 0.73%. When we asked ChatGPT and Google AI Overviews about precision agriculture platforms, Croptracker appeared in two of the four answers and Topcon in one. Croptracker was mentioned before Topcon in two out of three answers that named either.

Among precision agriculture platforms worldwide in October 2026

Who do people search for more?

Topcon, about 2 searches for every 1 for Croptracker

Topcon 650 searchesCroptracker 320 searches

Who does AI mention more?

Croptracker, mentioned in 2 of 4 answers, Topcon in 1

Croptracker in 2 of 4Topcon in 1 of 4

Who does AI recommend more?

Croptracker, named ahead of Topcon in 2 of 3 answers

Croptracker first in 2Topcon first in 1

Follow Croptracker vs Topcon and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top precision agriculture platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, Croptracker was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Topcon was mentioned in one out of four: not in any of the three ChatGPT answers, but in the Google AI Overview. Croptracker was listed before Topcon in two out of three answers that named either.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. John Deere1st
  2. Climate FieldView2nd
  3. Ag Leader3rd
  4. Trimble Ag4th
  5. Croptracker5th
  6. Topcon6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • John Deere4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Climate FieldView4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Ag Leader3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Croptracker2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Topcon1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Trimble Ag1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers

See every answer about precision agriculture platforms

4 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Croptracker or Topcon more popular in search?

This chart shows how often people search Google for Croptracker and Topcon by name. Each line represents a brand's share of searches for all six precision agriculture platforms we track, month by month, from English-language searches worldwide.

Croptracker and Topcon among precision agriculture platforms worldwide, by month

Share of searches by month for Topcon, Croptracker. The figures are in the table below the chart.

View monthly share of searches table
MonthJohn DeereClimate FieldViewAg LeaderTopconTrimble AgCroptracker
Nov 202565.1%19.7%8%2.7%2.9%1.6%
Dec 202567.3%16.9%8%3.1%3%1.6%
Jan 202663.5%19%9.5%2.6%3.5%1.9%
Feb 202667.1%16.5%8.3%2.9%3.5%1.7%
Mar 202670.8%14.9%7.2%2.4%3.2%1.5%
Apr 202672%15.1%7.6%2.2%2.1%1%
May 202669.7%17.6%7.1%2%2.4%1.2%
Jun 202674.2%15.5%5%2.1%1.9%1.3%
Jul 202677.4%13.3%4.4%2%2%1.1%
Aug 202676.3%13.2%5.1%2.2%1.9%1.3%
Sep 202674.8%15.9%5%1.7%1.6%1%
Oct 202678.4%13.7%4.3%1.5%1.4%0.73%

Topcon sells other things too, so only its searches that name this product count here, like “topcon ag”.

How has branded search for Croptracker and Topcon changed worldwide over the last 12 months?

3 findings

How did search popularity change for precision agriculture platforms worldwide in October 2026?

2 changes
  1. Estimated monthly branded searches for Croptracker worldwide fell 33.3% over 12 measured months, from 480 to 320 in October 2026.

  2. Estimated monthly branded searches for Topcon worldwide fell 18.8% over 12 measured months, from 800 to 650 in October 2026.

How are Croptracker’s and Topcon’s branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Croptracker’s and Topcon’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Croptracker

1 branded search term

  • croptracker

Topcon

2 branded search terms

  • topcon ag
  • topcon precision agriculture

How the Brand Demand Index is measured

Other head-to-heads among precision agriculture platforms

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.