Brandwave

Croptracker vs John Deere:Which is more popular?

In October 2026, John Deere had more branded searches than Croptracker among precision agriculture platforms worldwide. John Deere had about 34,200 branded searches, while Croptracker had 320. John Deere made up 78.4% of all precision agriculture platform searches we track, and Croptracker accounted for 0.73%. When we asked ChatGPT and Google AI Overviews about precision agriculture platforms, John Deere appeared in all four answers and Croptracker in two. John Deere was mentioned before Croptracker in every answer.

Among precision agriculture platforms worldwide in October 2026

Who do people search for more?

John Deere, about 107 searches for every 1 for Croptracker

John Deere 34.2K searchesCroptracker 320 searches

Who does AI mention more?

John Deere, mentioned in every answer we collected

John Deere in 4 of 4Croptracker in 2 of 4

Who does AI recommend more?

John Deere, named ahead of Croptracker in every answer

John Deere first in 4Croptracker never first

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Top precision agriculture platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and one Google AI Overview, John Deere appeared in all four answers. Croptracker was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. John Deere was listed before Croptracker in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. John Deere1st
  2. Climate FieldView2nd
  3. Ag Leader3rd
  4. Trimble Ag4th
  5. Croptracker5th
  6. Topcon6th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • John Deere4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Climate FieldView4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Ag Leader3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Croptracker2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
  • Topcon1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
  • Trimble Ag1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers

See every answer about precision agriculture platforms

4 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Croptracker or John Deere more popular in search?

This chart shows how often people search Google for Croptracker and John Deere by name. Each line represents a brand's share of searches for all six precision agriculture platforms we track, month by month, from English-language searches worldwide.

Croptracker and John Deere among precision agriculture platforms worldwide, by month

Share of searches by month for John Deere, Croptracker. The figures are in the table below the chart.

View monthly share of searches table
MonthJohn DeereClimate FieldViewAg LeaderTopconTrimble AgCroptracker
Nov 202565.1%19.7%8%2.7%2.9%1.6%
Dec 202567.3%16.9%8%3.1%3%1.6%
Jan 202663.5%19%9.5%2.6%3.5%1.9%
Feb 202667.1%16.5%8.3%2.9%3.5%1.7%
Mar 202670.8%14.9%7.2%2.4%3.2%1.5%
Apr 202672%15.1%7.6%2.2%2.1%1%
May 202669.7%17.6%7.1%2%2.4%1.2%
Jun 202674.2%15.5%5%2.1%1.9%1.3%
Jul 202677.4%13.3%4.4%2%2%1.1%
Aug 202676.3%13.2%5.1%2.2%1.9%1.3%
Sep 202674.8%15.9%5%1.7%1.6%1%
Oct 202678.4%13.7%4.3%1.5%1.4%0.73%

John Deere sells other things too, so only its searches that name this product count here, like “john deere ag”.

How has branded search for Croptracker and John Deere changed worldwide over the last 12 months?

3 findings

How did search popularity change for precision agriculture platforms worldwide in October 2026?

2 changes
  1. In October 2026, John Deere gained share of searches among precision agriculture platforms worldwide, from 74.8% to 78.4%.

  2. Estimated monthly branded searches for Croptracker worldwide fell 33.3% over 12 measured months, from 480 to 320 in October 2026.

How are Croptracker’s and John Deere’s branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Croptracker’s and John Deere’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Croptracker

1 branded search term

  • croptracker

John Deere

3 branded search terms

  • john deere ag
  • john deere operations center
  • john deere precision agriculture

How the Brand Demand Index is measured

Other head-to-heads among precision agriculture platforms

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