Complianz vs Osano:Which is more popular?
In September 2026, Complianz had more branded searches than Osano among cookie consent and privacy tools worldwide. Complianz had about 6,600 branded searches, while Osano had 5,400. Complianz made up 7.9% of all cookie consent and privacy tool searches we track, and Osano accounted for 6.5%. When we asked ChatGPT and Google AI Overviews about cookie consent and privacy tools, Complianz appeared in three of the five answers and Osano in two. Complianz was mentioned before Osano in three out of four answers that named either.
Who do people search for more?
Complianz, about 22% more searches than Osano
Who does AI mention more?
Complianz, mentioned in 3 of 5 answers, Osano in 2
Who does AI recommend more?
Complianz, named ahead of Osano in 3 of 4 answers
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Top cookie consent and privacy tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Complianz was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Osano was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Complianz was listed before Osano in three out of four answers that named either.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
OneTrust5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Usercentrics3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Termly3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers- Complianz3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Cookiebot3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
CookieYes2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
iubenda2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Osano2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about cookie consent and privacy tools
5 answers
Asked ChatGPT
“Which cookie consent and privacy tool should I use?”
Asked ChatGPT
“What are the best cookie consent and privacy tools?”
Asked ChatGPT
“What's the best cookie consent and privacy tool for website compliance?”
Searched Google, AI Overview
“cookie consent tools”
Searched Google, AI Overview
“consent management platform”
Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.
Is Complianz or Osano more popular in search?
This chart shows how often people search Google for Complianz and Osano by name. Each line represents a brand's share of searches for all eight cookie consent and privacy tools we track, month by month, from English-language searches worldwide.
Share of searches by month for Complianz, Osano. The figures are in the table below the chart.
View monthly share of searches table
| Month | CookieYes | iubenda | Usercentrics | Termly | Complianz | Osano | Cookiebot | OneTrust |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 27.2% | 27.2% | 18.5% | 12.2% | 8.1% | 6.6% | 0.07% | 0.05% |
| Nov 2025 | 26.1% | 26.1% | 17.7% | 14.2% | 9.5% | 6.3% | 0.06% | 0.01% |
| Dec 2025 | 27.4% | 27.4% | 15.2% | 15% | 8.2% | 6.7% | 0.06% | 0.01% |
| Jan 2026 | 24.7% | 30.1% | 16.7% | 13.4% | 9% | 6% | 0.04% | 0.02% |
| Feb 2026 | 28.5% | 28.5% | 15.9% | 12.7% | 8.5% | 5.7% | 0.04% | 0.22% |
| Mar 2026 | 27.2% | 27.2% | 15.2% | 14.9% | 9.9% | 5.4% | 0.05% | 0.07% |
| Apr 2026 | 23.1% | 28.2% | 15.7% | 18.8% | 8.4% | 5.6% | 0.04% | 0.07% |
| May 2026 | 23.8% | 29% | 13.2% | 19.4% | 8.7% | 5.8% | 0.03% | 0.03% |
| Jun 2026 | 25.3% | 25.3% | 17.2% | 16.8% | 9.2% | 6.1% | 0.05% | 0.06% |
| Jul 2026 | 24.9% | 24.9% | 16.9% | 16.6% | 9.1% | 7.4% | 0.03% | 0.08% |
| Aug 2026 | 27.9% | 22.7% | 15.5% | 18.6% | 8.3% | 6.8% | 0.05% | 0.09% |
| Sep 2026 | 26.6% | 26.6% | 18% | 14.5% | 7.9% | 6.5% | 0.05% | 0.02% |
How has the Complianz and Osano comparison changed over the last 12 months?
3 findings
- Complianz was ahead of Osano in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Complianz’s share of searches among cookie consent and privacy tools worldwide moved from 8.1% to 7.9%, and its estimated monthly branded searches moved from 8.1K to 6.6K.
- Across the 12 months ending September 2026, Osano’s share of searches among cookie consent and privacy tools worldwide moved from 6.6% to 6.5%, and its estimated monthly branded searches moved from 6.6K to 5.4K.
How did search popularity change for cookie consent and privacy tools worldwide in September 2026?
2 changes
Complianz’s share of searches among cookie consent and privacy tools worldwide has lost ground for 3 months in a row, from 9.2% to 7.9% in September 2026.
Estimated monthly branded searches for Osano worldwide fell 18.2% over 12 measured months, from 6.6K to 5.4K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Complianz’s and Osano’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among cookie consent and privacy tools
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