Brandwave

Clever Supply Co. vs Think Tank:Which is more popular?

In September 2026, Think Tank had more branded searches than Clever Supply Co. among camera strap brands worldwide. Think Tank had about 114,000 branded searches, while Clever Supply Co. had 1,170. Think Tank made up 29% of all camera strap brand searches we track, and Clever Supply Co. accounted for 0.3%. When we asked ChatGPT and Google AI Overviews about camera strap brands, Clever Supply Co. appeared in two of the five answers and Think Tank in none.

Among camera strap brands worldwide in September 2026

Who do people search for more?

Think Tank, about 97 searches for every 1 for Clever Supply Co.

Think Tank 114K searchesClever Supply Co. 1.2K searches

Who does AI mention more?

Clever Supply Co., mentioned in 2 of 5 answers, Think Tank in 0

Clever Supply Co. in 2 of 5Think Tank in 0 of 5

Who does AI recommend more?

Clever Supply Co., the only one of the two named

Clever Supply Co. first in 2Think Tank never named

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Top camera strap brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Clever Supply Co. was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Think Tank did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Peak Design1st
  2. BlackRapid2nd
  3. Op/Tech3rd
  4. Clever Supply Co.4th
  5. Artisan & Artist5th
  6. Think Tank–
  7. Joby–
  8. Spider–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • BlackRapid5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Peak Design4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Op/Tech4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Artisan & Artist2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Clever Supply Co.2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Think Tank0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Joby0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Spider0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about camera strap brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 20, 2026.

Is Clever Supply Co. or Think Tank more popular in search?

This chart shows how often people search Google for Clever Supply Co. and Think Tank by name. Each line represents a brand's share of searches for all eight camera strap brands we track, month by month, from English-language searches worldwide.

Clever Supply Co. and Think Tank among camera strap brands worldwide, by month

Share of searches by month for Think Tank, Clever Supply Co.. The figures are in the table below the chart.

View monthly share of searches table
MonthPeak DesignThink TankJobyArtisan & ArtistSpiderBlackRapidOp/TechClever Supply Co.
Oct 202543.7%30.3%21.1%1.8%1.4%1.1%0.31%0.31%
Nov 202551.9%29.4%14.2%1.5%1.3%1.2%0.3%0.3%
Dec 202550.8%28.9%14.6%1.8%1.8%1.5%0.36%0.29%
Jan 202646.6%32.1%15.6%2%1.7%1.3%0.4%0.33%
Feb 202641.8%35.1%17%2.1%1.9%1.3%0.35%0.44%
Mar 202646.2%32.3%15.8%2%1.7%1.3%0.32%0.41%
Apr 202642.9%29.5%21.3%1.8%1.9%1.7%0.44%0.37%
May 202646%26%22.6%1.6%1.7%1.5%0.32%0.33%
Jun 202648.5%27.6%16.6%1.4%3.8%1.3%0.34%0.44%
Jul 202646%26.2%15.6%1.9%7.8%1.6%0.39%0.41%
Aug 202651.3%29%14.3%1.8%1.6%1.4%0.36%0.3%
Sep 202651.3%29%14%2.1%1.6%1.4%0.35%0.3%

How has the Clever Supply Co. and Think Tank comparison changed over the last 12 months?

3 findings

How did search popularity change for camera strap brands worldwide in September 2026?

2 changes
  1. Estimated monthly branded searches for Clever Supply Co. worldwide fell 18.8% over 12 measured months, from 1.4K to 1.2K in September 2026.

  2. Estimated monthly branded searches for Think Tank worldwide fell 18.5% over 12 measured months, from 139K to 114K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Clever Supply Co.’s and Think Tank’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Clever Supply Co.

2 branded search terms

  • clever supply camera strap
  • clever supply co

Think Tank

2 branded search terms

  • think tank
  • think tank photo

How the Brand Demand Index is measured

Other head-to-heads among camera strap brands

Creator with pink hair and a pink jacket

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