Chobani vs Planet Oat:Which is more popular?
In September 2026, Chobani had more branded searches than Planet Oat among oat milk brands worldwide. Chobani had about 301,000 branded searches, while Planet Oat had 14,300. Chobani made up 42.4% of all oat milk brand searches we track, and Planet Oat accounted for 2%. When we asked ChatGPT and Google AI Overviews about oat milk brands, both Chobani and Planet Oat appeared in all four answers. Chobani was mentioned before Planet Oat in three out of four answers.
Who do people search for more?
Chobani, about 21 searches for every 1 for Planet Oat
Who does AI mention more?
Both are mentioned in every answer we collected.
Who does AI recommend more?
Chobani, named ahead of Planet Oat in 3 of 4 answers
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Top oat milk brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, both Chobani and Planet Oat showed up in all four answers. Chobani was listed before Planet Oat in three of them.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Oatly1st- Chobani2nd
- Planet Oat3rd
Califia Farms4th
Elmhurst5th
Minor Figures6th
Alpro–
So Good–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Chobani4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Oatly4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Planet Oat4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Califia Farms3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Elmhurst2 of 4Named in 1 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Minor Figures1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Alpro0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- So Good0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about oat milk brands
4 answers
Asked ChatGPT
“Which oat milk brand should I buy?”
Asked ChatGPT
“What are the best oat milk brands?”
Asked ChatGPT
“What's the best oat milk brand for dairy free drinking?”
Searched Google, AI Overview
“oat milk brands”
Searched Google, AI Overview
“best oat milk”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Chobani or Planet Oat more popular in search?
This chart shows how often people search Google for Chobani and Planet Oat by name. Each line represents a brand's share of searches for all eight oat milk brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Chobani, Planet Oat. The figures are in the table below the chart.
View monthly share of searches table
| Month | Chobani | Oatly | Alpro | So Good | Califia Farms | Planet Oat | Minor Figures | Elmhurst |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 45.8% | 20.5% | 16.8% | 9.4% | 3.8% | 1.5% | 1.3% | 0.97% |
| Nov 2025 | 37.9% | 25.4% | 16.9% | 11.6% | 3.8% | 1.6% | 1.6% | 1.2% |
| Dec 2025 | 36.6% | 24.5% | 16.5% | 13.6% | 4% | 2.1% | 1.3% | 1.4% |
| Jan 2026 | 35.9% | 24.1% | 19.7% | 11% | 4.4% | 2.1% | 1.5% | 1.4% |
| Feb 2026 | 37.3% | 25% | 20.5% | 9.3% | 3.7% | 1.8% | 1.3% | 1.2% |
| Mar 2026 | 34.3% | 28% | 18.8% | 10.5% | 3.9% | 1.6% | 1.4% | 1.3% |
| Apr 2026 | 36.4% | 24.4% | 20% | 11.1% | 3.7% | 1.7% | 1.5% | 1.2% |
| May 2026 | 36.3% | 24.4% | 19.9% | 11.2% | 3.4% | 2.1% | 1.5% | 1.2% |
| Jun 2026 | 38.1% | 25.5% | 17% | 11.7% | 3.5% | 1.8% | 1.3% | 0.97% |
| Jul 2026 | 33.2% | 27.3% | 18.2% | 12.5% | 4.1% | 2.1% | 1.4% | 1.3% |
| Aug 2026 | 42.4% | 23.3% | 15.5% | 10.7% | 3.5% | 2.2% | 1.2% | 1.3% |
| Sep 2026 | 42.4% | 23.2% | 15.5% | 10.6% | 3.5% | 2% | 1.4% | 1.3% |
How has the Chobani and Planet Oat comparison changed over the last 12 months?
3 findings
- Chobani was ahead of Planet Oat in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Chobani’s share of searches among oat milk brands worldwide moved from 45.8% to 42.4%, and its estimated monthly branded searches moved from 368K to 301K.
- Across the 12 months ending September 2026, Planet Oat’s share of searches among oat milk brands worldwide moved from 1.5% to 2%, and its estimated monthly branded searches moved from 11.7K to 14.3K.
How did search popularity change for oat milk brands worldwide in September 2026?
2 changes
Estimated monthly branded searches for Planet Oat worldwide rose 22.2% over 12 measured months, from 11.7K to 14.3K in September 2026.
Estimated monthly branded searches for Chobani worldwide fell 18.2% over 12 measured months, from 368K to 301K in September 2026.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Chobani’s and Planet Oat’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Chobani
1 branded search term
- chobani
Planet Oat
2 branded search terms
- planet oat
- planet oat milk
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