Brandwave

Carman's vs Kind:Which is searched more?

In September 2026, Kind had more branded searches than Carman's among snack bar brands worldwide. Kind had about 49,500 branded searches, while Carman's had 1,690. Kind made up 13.1% of all snack bar brand searches we track, and Carman's accounted for 0.45%. These are worldwide searches for English-language branded terms.

Share of searches among snack bar brands worldwide in September 2026Is Carman's or Kind more popular in search?
Carman's0.45%1.7K searches
vs
Kind13.1%49.5K searches

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Is Carman's or Kind more popular in search?

Compare the muesli and snack bar brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Carman's and Kind among snack bar brands worldwide, by month

Share of searches by month for Kind, Carman's. The figures are in the table below the chart.

View monthly share of searches table
MonthClif BarMother EarthNature ValleyKindRXBARCarman's
Oct 202528.2%34.6%15.5%15.5%5.7%0.57%
Nov 202523.2%42.3%15.5%12.7%5.7%0.53%
Dec 202521.6%39.4%17.6%14.4%6.5%0.52%
Jan 202626.5%32.5%17.8%14.6%8%0.55%
Feb 202624.1%35.9%16.1%16.1%7.2%0.53%
Mar 202626.5%32.6%17.8%14.6%8%0.5%
Apr 202627.9%34.2%15.3%15.3%6.9%0.43%
May 202627.9%34.2%15.3%15.3%6.9%0.35%
Jun 202629.8%29.8%16.4%16.4%7.3%0.38%
Jul 202628.7%35.2%15.8%12.9%7.1%0.44%
Aug 202627.9%34.2%15.3%15.3%6.9%0.45%
Sep 202629.1%29.1%19.6%13.1%8.7%0.45%

How has the Carman's and Kind comparison changed over the last 12 months?

3 findings
  • Kind was ahead of Carman's in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Carman's’ share of searches among snack bar brands worldwide moved from 0.57% to 0.45%, and its estimated monthly branded searches moved from 2.2K to 1.7K.
  • Across the 12 months ending September 2026, Kind’s share of searches among snack bar brands worldwide moved from 15.5% to 13.1%, and its estimated monthly branded searches moved from 60.5K to 49.5K.

How did search popularity change for snack bar brands worldwide in September 2026?

3 changes
  1. In September 2026, Nature Valley overtook Kind to rank 3rd among snack bar brands worldwide, with 19.6% of the searches.

  2. In September 2026, Kind lost share of searches among snack bar brands worldwide, from 15.3% to 13.1%.

  3. Estimated monthly branded searches for Carman's worldwide fell 23.9% over 12 measured months, from 2.2K to 1.7K in September 2026.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using Carman's’ and Kind’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Carman's

2 branded search terms

  • carman s
  • carmans bars

Kind

2 branded search terms

  • kind bar
  • kindbar

How the Brand Demand Index is measured

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