Brandwave

Blackstar vs Boss:Which is more popular by branded search?

In August 2026, Blackstar and Boss were level on Share of Search among guitar amps worldwide, with an estimated 18.1K branded searches each, at 1.7% estimated Share of Search each. These are worldwide searches for English-language branded terms.

Share of Search among guitar amps worldwide in August 2026Which is more popular in search, Blackstar or Boss?
Blackstar1.7%18.1K searches
vs
Boss1.7%18.1K searches

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Which is more popular in search, Blackstar or Boss?

Compare the guitar amps people search for. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Blackstar and Boss among guitar amps worldwide, by month

Share of Search by month for Blackstar, Boss. The figures are in the table below the chart.

View monthly share of search table
MonthMarshallFenderOrangeBlackstarBossVox
Oct 202540.3%50.8%3.1%1.7%2.5%1.7%
Nov 202540.7%49.1%3.6%1.6%3%2%
Dec 202541.2%48.7%3.6%1.6%2.9%2%
Jan 202639.7%50.1%3.7%2%2.5%2%
Feb 202635.5%53.1%3.9%2.1%3.2%2.1%
Mar 202635.3%53.2%3.2%1.8%4.8%1.8%
Apr 202640.2%49.6%3.6%1.6%3%2%
May 202636.7%54.8%2.7%1.8%2.2%1.8%
Jun 202640.7%51.7%3.1%1.4%1.7%1.4%
Jul 202649.5%43.3%2.6%1.4%1.7%1.4%
Aug 202649.6%42.5%3.1%1.7%1.7%1.4%
Sep 2026——————

How has the Blackstar and Boss comparison changed over the last 12 months?

  • Blackstar was ahead of Boss in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Blackstar’s estimated Share of Search among guitar amps worldwide held steady at 1.7%, and its estimated monthly branded searches held steady at 18.1K.
  • Across the 11 months ending August 2026, Boss’ estimated Share of Search among guitar amps worldwide moved from 2.5% to 1.7%, and its estimated monthly branded searches moved from 27.1K to 18.1K.

How did search popularity change for guitar amps worldwide in August 2026?

  1. In August 2026, Blackstar rose from 5th to 4th among guitar amps worldwide.

  2. In August 2026, Boss fell from 4th to 5th among guitar amps worldwide.

How each brand is measured

Brandwave collects information about searches that people make online using Blackstar’s and Boss’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Blackstar

1 branded search term

  • blackstar amp

Boss

1 branded search term

  • boss pedal

How the Brand Demand Index is measured

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.