Black Hawk vs Eukanuba:Which is more popular by branded search?
In August 2026, Eukanuba had more branded searches than Black Hawk among dog food brands worldwide. Eukanuba was estimated to have 40.5K branded searches compared to Black Hawk’s 1.3K, and held a 3% Share of Search versus Black Hawk’s 0.1%. These are worldwide searches for English-language branded terms.
Follow Black Hawk vs Eukanuba and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Which is more popular in search, Black Hawk or Eukanuba?
Compare the dog food brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Eukanuba, Black Hawk. The figures are in the table below the chart.
View monthly share of search table
| Month | Royal Canin | Hill's | Purina | Eukanuba | Black Hawk |
|---|---|---|---|---|---|
| Oct 2025 | 45.6% | 37.3% | 13.6% | 3.4% | 0.11% |
| Nov 2025 | 46.8% | 38.2% | 11.5% | 3.4% | 0.11% |
| Dec 2025 | 45.6% | 37.3% | 13.7% | 3.4% | 0.11% |
| Jan 2026 | 46.8% | 38.2% | 11.5% | 3.4% | 0.11% |
| Feb 2026 | 45.6% | 37.3% | 13.7% | 3.4% | 0.11% |
| Mar 2026 | 55.6% | 30.4% | 11.1% | 2.7% | 0.11% |
| Apr 2026 | 45.6% | 37.3% | 13.7% | 3.4% | 0.11% |
| May 2026 | 45.6% | 37.3% | 13.7% | 3.4% | 0.11% |
| Jun 2026 | 45.6% | 37.3% | 13.7% | 3.4% | 0.11% |
| Jul 2026 | 45.6% | 37.3% | 13.7% | 3.4% | 0.11% |
| Aug 2026 | 50.6% | 33.8% | 12.4% | 3% | 0.1% |
| Sep 2026 | — | — | — | — | — |
How has the Black Hawk and Eukanuba comparison changed over the last 12 months?
3 findings
- Eukanuba was ahead of Black Hawk in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Black Hawk’s estimated Share of Search among dog food brands worldwide moved from 0.11% to 0.1%, and its estimated monthly branded searches moved from 1.6K to 1.3K.
- Across the 11 months ending August 2026, Eukanuba’s estimated Share of Search among dog food brands worldwide moved from 3.4% to 3%, and its estimated monthly branded searches moved from 49.5K to 40.5K.
How did search popularity change for dog food brands worldwide in August 2026?
2 changes
Estimated monthly branded searches for Black Hawk worldwide fell 18.8% over 11 measured months, from 1.6K to 1.3K in August 2026.
Estimated monthly branded searches for Eukanuba worldwide fell 18.2% over 11 measured months, from 49.5K to 40.5K in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Black Hawk’s and Eukanuba’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Black Hawk
1 branded search term
- black hawk cat food
Eukanuba
1 branded search term
- eukanuba
Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.