Brandwave

Banquet vs Ginsters:Which is more popular?

In September 2026, Ginsters had more branded searches than Banquet among pie brands worldwide. Ginsters had about 4,400 branded searches, while Banquet had 3,600. Ginsters made up 2.7% of all pie brand searches we track, and Banquet accounted for 2.2%. When we asked ChatGPT and Google AI Overviews about pie brands, Banquet appeared in two of the five answers and Ginsters in none.

Among pie brands worldwide in September 2026

Who do people search for more?

Ginsters, about 22% more searches than Banquet

Ginsters 4.4K searchesBanquet 3.6K searches

Who does AI mention more?

Banquet, mentioned in 2 of 5 answers, Ginsters in 0

Banquet in 2 of 5Ginsters in 0 of 5

Who does AI recommend more?

Banquet, the only one of the two named

Banquet first in 2Ginsters never named

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Top pie brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Banquet was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. Ginsters did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Marie Callender’s1st
  2. Edwards2nd
  3. Mrs. Smith’s3rd
  4. Banquet4th
  5. Pukka Pies–
  6. Ginsters–
  7. Wrights–
  8. Higgidy–
  9. Poole's–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Marie Callender’s4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Edwards3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Mrs. Smith’s2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Banquet2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Pukka Pies0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Ginsters0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wrights0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Higgidy0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Poole's0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about pie brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Banquet or Ginsters more popular in search?

This chart shows how often people search Google for Banquet and Ginsters by name. Each line represents a brand's share of searches for all nine pie brands we track, month by month, from English-language searches worldwide.

Banquet and Ginsters among pie brands worldwide, by month

Share of searches by month for Ginsters, Banquet. The figures are in the table below the chart.

View monthly share of searches table
MonthMarie Callender’sPukka PiesMrs. Smith’sEdwardsGinstersBanquetWrightsHiggidyPoole's
Oct 202564.8%8.7%15.9%3.2%3.2%1.7%1.7%0.77%0.03%
Nov 202581.3%4.9%4.9%4.9%1.5%1.2%0.97%0.43%0.04%
Dec 202575.9%6.8%5.6%5.6%2%1.7%1.7%0.74%0.04%
Jan 202667.9%11.2%7.5%4.1%3.3%2.7%2.2%0.99%0.06%
Feb 202671.4%9.6%6.4%3.5%3.5%2.3%2.3%0.84%0.09%
Mar 202669.1%9.3%6.2%5.1%4.1%2.3%2.8%1%0.06%
Apr 202652.8%28.9%5.8%3.9%3.9%1.7%2.1%0.93%0.05%
May 202667.6%13.7%6.1%4.1%3.3%1.8%2.2%1.2%0.07%
Jun 202667.4%11%7.4%4.9%4%1.8%2.2%1.2%0.07%
Jul 202667.5%11%7.4%4.9%3.3%2.2%2.7%0.97%0.05%
Aug 202666.2%10.8%8.9%4.8%3.2%2.1%2.6%1.2%0.08%
Sep 202667.6%11.1%9.1%4.1%2.7%2.2%2.2%0.98%0.07%

How has the Banquet and Ginsters comparison changed over the last 12 months?

3 findings
  • Ginsters was ahead of Banquet in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Banquet’s share of searches among pie brands worldwide moved from 1.7% to 2.2%, and its estimated monthly branded searches held steady at 3.6K.
  • Across the 12 months ending September 2026, Ginsters’ share of searches among pie brands worldwide moved from 3.2% to 2.7%, and its estimated monthly branded searches moved from 6.6K to 4.4K.

How did search popularity change for pie brands worldwide in September 2026?

2 changes
  1. In September 2026, Ginsters lost share of searches among pie brands worldwide, from 3.2% to 2.7%.

  2. In September 2026, Banquet rose from 7th to 6th among pie brands worldwide.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Banquet’s and Ginsters’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Banquet

1 branded search term

  • banquet pot pie

Ginsters

1 branded search term

  • ginsters

How the Brand Demand Index is measured

Other head-to-heads among pie brands

Creator with pink hair and a pink jacket

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