BaBylissPRO vs StyleCraft:Which is more popular by branded search?
In August 2026, BaBylissPRO had more branded searches than StyleCraft among hair clipper brands worldwide. BaBylissPRO was estimated to have 258K branded searches compared to StyleCraft’s 14.8K, and held a 52% Share of Search versus StyleCraft’s 3%. Worldwide · English terms: these are worldwide searches for English-language branded terms.
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Which is more popular in search, BaBylissPRO or StyleCraft?
Compare brands that offer hair clippers for home and professional use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for BaBylissPRO, StyleCraft. The figures are in the table below the chart.
View monthly share of search table
| Month | BaBylissPRO | Wahl | Andis | JRL | StyleCraft |
|---|---|---|---|---|---|
| Oct 2025 | 46.3% | 24.9% | 18.6% | 7.5% | 2.7% |
| Nov 2025 | 50% | 24.3% | 16% | 6.8% | 2.9% |
| Dec 2025 | 53.3% | 22.8% | 15.4% | 5.9% | 2.5% |
| Jan 2026 | 47% | 27.1% | 14.8% | 7.7% | 3.3% |
| Feb 2026 | 49.2% | 26% | 13.8% | 8.1% | 2.8% |
| Mar 2026 | 48.9% | 24.8% | 14.7% | 8.1% | 3.5% |
| Apr 2026 | 51.5% | 24.2% | 14.3% | 7% | 3% |
| May 2026 | 51.5% | 24.7% | 13.9% | 7% | 3% |
| Jun 2026 | 48% | 27.7% | 13.9% | 7.7% | 2.7% |
| Jul 2026 | 52.4% | 24.7% | 12.8% | 7.1% | 3% |
| Aug 2026 | 52% | 25.5% | 12.6% | 7% | 3% |
| Sep 2026 | — | — | — | — | — |
How has the BaBylissPRO and StyleCraft comparison changed over the last 12 months?
3 findings
- BaBylissPRO was ahead of StyleCraft in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, BaBylissPRO’s estimated Share of Search among hair clipper brands worldwide moved from 46.3% to 52%, and its estimated monthly branded searches held steady at 258K.
- Across the 11 months ending August 2026, StyleCraft’s estimated Share of Search among hair clipper brands worldwide moved from 2.7% to 3%, and its estimated monthly branded searches held steady at 14.8K.
How did search popularity change for hair clipper brands worldwide in August 2026?
0 changes
Neither BaBylissPRO nor StyleCraft moved beyond provider rounding among hair clipper brands in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using BaBylissPRO’s and StyleCraft’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
BaBylissPRO
3 branded search terms
- babyliss pro clippers
- babylisspro
- babylisspro com
StyleCraft
2 branded search terms
- stylecraft clippers
- stylecraftus com

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