Azure Kubernetes Service vs Tanzu:Which is more popular by branded search?
In August 2026, Azure Kubernetes Service had more branded searches than Tanzu among kubernetes platforms worldwide. Azure Kubernetes Service was estimated to have 2.4K branded searches compared to Tanzu’s 260, and held a 2.2% Share of Search versus Tanzu’s 0.24%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Azure Kubernetes Service or Tanzu?
Compare the kubernetes platforms teams use. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Azure Kubernetes Service, Tanzu. The figures are in the table below the chart.
View monthly share of search table
| Month | OpenShift | Rancher | Amazon EKS | Azure Kubernetes Service | Google Kubernetes Engine | Tanzu |
|---|---|---|---|---|---|---|
| Oct 2025 | 49.5% | 40.4% | 4.4% | 3.6% | 1.9% | 0.11% |
| Nov 2025 | 54.2% | 36.3% | 4% | 3.2% | 2.1% | 0.19% |
| Dec 2025 | 46.2% | 46.2% | 3.4% | 2.2% | 1.8% | 0.2% |
| Jan 2026 | 45.4% | 45.4% | 4.1% | 2.7% | 2.2% | 0.2% |
| Feb 2026 | 42.8% | 35% | 3.8% | 2.5% | 15.7% | 0.18% |
| Mar 2026 | 50% | 40.9% | 4.5% | 2.4% | 2% | 0.18% |
| Apr 2026 | 49.8% | 40.8% | 4.4% | 2.4% | 2.4% | 0.21% |
| May 2026 | 49.8% | 40.8% | 4.4% | 2.4% | 2.4% | 0.21% |
| Jun 2026 | 49.6% | 40.6% | 3.6% | 2.4% | 3.6% | 0.26% |
| Jul 2026 | 49.8% | 40.8% | 3.6% | 2% | 3.6% | 0.21% |
| Aug 2026 | 45.9% | 45.9% | 4.1% | 2.2% | 1.8% | 0.24% |
| Sep 2026 | — | — | — | — | — | — |
How has the Azure Kubernetes Service and Tanzu comparison changed over the last 12 months?
3 findings
- Azure Kubernetes Service was ahead of Tanzu in every measured month of the 11 months ending August 2026.
- Across the 11 months ending August 2026, Azure Kubernetes Service’s estimated Share of Search among kubernetes platforms worldwide moved from 3.6% to 2.2%, and its estimated monthly branded searches moved from 5.4K to 2.4K.
- Across the 11 months ending August 2026, Tanzu’s estimated Share of Search among kubernetes platforms worldwide moved from 0.11% to 0.24%, and its estimated monthly branded searches moved from 170 to 260.
How did search popularity change for kubernetes platforms worldwide in August 2026?
2 changes
In August 2026, Azure Kubernetes Service rose from 5th to 4th among kubernetes platforms worldwide.

Estimated monthly branded searches for Tanzu worldwide rose 52.9% over 11 measured months, from 170 to 260 in August 2026.
How each brand is measured
Brandwave collects information about searches that people make online using Azure Kubernetes Service’s and Tanzu’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Azure Kubernetes Service
1 branded search term
- azure kubernetes
Tanzu
1 branded search term
- tanzu platform

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.