Brandwave

Askable vs User Interviews:Which is more popular?

In October 2026, Askable had more branded searches than User Interviews among panel research platforms worldwide. Askable had about 33,100 branded searches, while User Interviews had 12,400. Askable made up 11.8% of all panel research platform searches we track, and User Interviews accounted for 4.4%. When we asked ChatGPT and Google AI Overviews about panel research platforms, User Interviews appeared in all five answers and Askable in none.

Among panel research platforms worldwide in October 2026

Who do people search for more?

Askable, about 3 searches for every 1 for User Interviews

Askable 33.1K searchesUser Interviews 12.4K searches

Who does AI mention more?

User Interviews, mentioned in every answer we collected

User Interviews in 5 of 5Askable in 0 of 5

Who does AI recommend more?

User Interviews, the only one of the two named

User Interviews first in 5Askable never named

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Top panel research platforms in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, User Interviews appeared in all five answers. Askable did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Prolific1st
  2. User Interviews2nd
  3. Respondent3rd
  4. Qualtrics3rd
  5. CloudResearch5th
  6. Amazon Mechanical Turk–
  7. Askable–
  8. TestingTime–
  9. Rally–
  10. UserTesting–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • User Interviews5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Prolific4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Respondent4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • CloudResearch3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Qualtrics3 of 5Named in 2 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Amazon Mechanical Turk0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Askable0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • TestingTime0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rally0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • UserTesting0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about panel research platforms

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Askable or User Interviews more popular in search?

This chart shows how often people search Google for Askable and User Interviews by name. Each line represents a brand's share of searches for all ten panel research platforms we track, month by month, from English-language searches worldwide.

Askable and User Interviews among panel research platforms worldwide, by month

Share of searches by month for Askable, User Interviews. The figures are in the table below the chart.

View monthly share of searches table
MonthAmazon Mechanical TurkProlificRespondentAskableCloudResearchUser InterviewsTestingTimeRallyQualtricsUserTesting
Nov 202573.7%9.3%5.9%3%3.6%2.5%1.7%0.27%0.08%<0.01%
Dec 202572.6%9.6%5.8%3%4.6%2%2%0.25%0.1%0.01%
Jan 202671.4%9.4%7%2.9%4.5%2%2.4%0.26%0.08%<0.01%
Feb 202664.3%11.7%9.2%4.6%5.9%1.7%2.1%0.26%0.12%0.01%
Mar 202663.1%13.5%8.9%4.6%5.8%2.1%1.7%0.27%0.1%0.01%
Apr 202652.1%16.6%10.5%3.8%11.5%3.1%2.1%0.21%0.1%<0.01%
May 202647.9%22.8%9.6%5.2%9.8%2.9%1.5%0.23%0.11%<0.01%
Jun 202646%21.6%9.3%6.1%11.5%3.4%1.8%0.2%0.13%<0.01%
Jul 202647.6%22.2%8%5.1%12.6%2.4%1.9%0.17%0.14%<0.01%
Aug 202642.7%20%10.8%8.4%12.6%2.6%2.5%0.22%0.12%<0.01%
Sep 202641.1%20.1%8.9%12.6%11.3%3.2%2.5%0.18%0.12%<0.01%
Oct 202637.6%19.2%12.5%11.8%11.8%4.4%2.4%0.17%0.14%0%

How has branded search for Askable and User Interviews changed worldwide over the last 12 months?

3 findings

How did search popularity change for panel research platforms worldwide in October 2026?

3 changes
  1. In October 2026, Respondent overtook Askable and CloudResearch to rank 3rd among panel research platforms worldwide, with 12.5% of the searches.

  2. In October 2026, User Interviews gained share of searches among panel research platforms worldwide, from 3.2% to 4.4%.

  3. In October 2026, Askable lost share of searches among panel research platforms worldwide, from 12.6% to 11.8%.

How are Askable’s and User Interviews’ branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Askable’s and User Interviews’ names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Askable

1 branded search term

  • askable

User Interviews

2 branded search terms

  • user interviews app
  • userinterviews com

How the Brand Demand Index is measured

Other head-to-heads among panel research platforms

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