Brandwave

ASICS vs Payntr:Which is more popular?

In September 2026, ASICS had more branded searches than Payntr among cricket shoes worldwide. ASICS had about 6.7 million branded searches, while Payntr had 9,900. ASICS made up 13.6% of all cricket shoe searches we track, and Payntr accounted for 0.02%. When we asked ChatGPT and Google AI Overviews about cricket shoes, ASICS appeared in all five answers and Payntr in two. ASICS was mentioned before Payntr in every answer.

Among cricket shoes worldwide in September 2026

Who do people search for more?

ASICS, about 674 searches for every 1 for Payntr

ASICS 6.7M searchesPayntr 9.9K searches

Who does AI mention more?

ASICS, mentioned in every answer we collected

ASICS in 5 of 5Payntr in 2 of 5

Who does AI recommend more?

ASICS, named ahead of Payntr in every answer

ASICS first in 4Payntr never first

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Top cricket shoes in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, ASICS appeared in all five answers. Payntr was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. ASICS was listed before Payntr in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. ASICS1st
  2. Adidas2nd
  3. New Balance3rd
  4. Payntr4th
  5. Kookaburra5th
  6. Puma6th
  7. Gray-Nicolls–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • ASICS5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Adidas4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • New Balance4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Puma2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Kookaburra2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Payntr2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Gray-Nicolls1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers

See every answer about cricket shoes

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 19, 2026.

Is ASICS or Payntr more popular in search?

This chart shows how often people search Google for ASICS and Payntr by name. Each line represents a brand's share of searches for all seven cricket shoes we track, month by month, from English-language searches worldwide.

ASICS and Payntr among cricket shoes worldwide, by month

Share of searches by month for ASICS, Payntr. The figures are in the table below the chart.

View monthly share of searches table
MonthAdidasNew BalancePumaASICSKookaburraGray-NicollsPayntr
Oct 202544.3%25.9%17.1%12.5%0.1%0.06%<0.01%
Nov 202548.9%24.9%16.2%9.8%0.09%0.06%<0.01%
Dec 202547.9%23.8%16.6%11.5%0.12%0.07%<0.01%
Jan 202645%22.7%18.7%13.4%0.14%0.08%0.01%
Feb 202646.2%23.5%18.7%11.4%0.15%0.09%0.01%
Mar 202646.6%23.1%18.7%11.3%0.18%0.07%0.01%
Apr 202642.3%25%20.1%12.3%0.18%0.09%0.02%
May 202644.4%18.5%25.7%11.1%0.21%0.08%0.02%
Jun 202648.3%21.3%17.6%12.6%0.16%0.08%0.02%
Jul 202648.8%20.9%17.6%12.5%0.11%0.05%0.02%
Aug 202644.4%22.8%19%13.7%0.09%0.05%0.02%
Sep 202644.5%22.6%19.1%13.6%0.08%0.06%0.02%

How has the ASICS and Payntr comparison changed over the last 12 months?

3 findings
  • ASICS was ahead of Payntr in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, ASICS’s share of searches among cricket shoes worldwide moved from 12.5% to 13.6%, and its estimated monthly branded searches moved from 6.6M to 6.7M.
  • Across the 12 months ending September 2026, Payntr’s share of searches among cricket shoes worldwide moved from <0.01% to 0.02%, and its estimated monthly branded searches moved from 4.4K to 9.9K.

How did search popularity change for cricket shoes worldwide in September 2026?

1 change
  1. Estimated monthly branded searches for Payntr worldwide rose 125% over 12 measured months, from 4.4K to 9.9K in September 2026.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using ASICS’s and Payntr’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

ASICS

2 branded search terms

  • asics
  • asics gel kayano

Payntr

1 branded search term

  • payntr

How the Brand Demand Index is measured

Other head-to-heads among cricket shoes

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