Ag Leader vs Croptracker:Which is more popular?
In October 2026, Ag Leader had more branded searches than Croptracker among precision agriculture platforms worldwide. Ag Leader had about 1,900 branded searches, while Croptracker had 320. Ag Leader made up 4.3% of all precision agriculture platform searches we track, and Croptracker accounted for 0.73%. When we asked ChatGPT and Google AI Overviews about precision agriculture platforms, Ag Leader appeared in three of the four answers and Croptracker in two. Ag Leader was mentioned before Croptracker in three out of four answers.
Who do people search for more?
Ag Leader, about 6 searches for every 1 for Croptracker
Who does AI mention more?
Ag Leader, mentioned in 3 of 4 answers, Croptracker in 2
Who does AI recommend more?
Ag Leader, named ahead of Croptracker in 3 of 4 answers
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Top precision agriculture platforms in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Ag Leader was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Croptracker was mentioned in two out of four: in two of the three ChatGPT answers, but not in the Google AI Overview. Ag Leader was listed before Croptracker in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
John Deere1st
Climate FieldView2nd
Ag Leader3rd
Trimble Ag4th
Croptracker5th
Topcon6th
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
John Deere4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Climate FieldView4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Ag Leader3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Croptracker2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Topcon1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Trimble Ag1 of 4Named in 0 of 3 ChatGPT answersNamed in 1 of 1 Google answers
See every answer about precision agriculture platforms
4 answers
Asked ChatGPT
“Which precision agriculture platform should I use?”
Asked ChatGPT
“What are the best precision agriculture platforms?”
Asked ChatGPT
“What's the best precision agriculture platform for a farm?”
Searched Google, AI Overview
“precision agriculture software”
Searched Google, AI Overview
“best farm management software”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Ag Leader or Croptracker more popular in search?
This chart shows how often people search Google for Ag Leader and Croptracker by name. Each line represents a brand's share of searches for all six precision agriculture platforms we track, month by month, from English-language searches worldwide.
Share of searches by month for Ag Leader, Croptracker. The figures are in the table below the chart.
View monthly share of searches table
| Month | John Deere | Climate FieldView | Ag Leader | Topcon | Trimble Ag | Croptracker |
|---|---|---|---|---|---|---|
| Nov 2025 | 65.1% | 19.7% | 8% | 2.7% | 2.9% | 1.6% |
| Dec 2025 | 67.3% | 16.9% | 8% | 3.1% | 3% | 1.6% |
| Jan 2026 | 63.5% | 19% | 9.5% | 2.6% | 3.5% | 1.9% |
| Feb 2026 | 67.1% | 16.5% | 8.3% | 2.9% | 3.5% | 1.7% |
| Mar 2026 | 70.8% | 14.9% | 7.2% | 2.4% | 3.2% | 1.5% |
| Apr 2026 | 72% | 15.1% | 7.6% | 2.2% | 2.1% | 1% |
| May 2026 | 69.7% | 17.6% | 7.1% | 2% | 2.4% | 1.2% |
| Jun 2026 | 74.2% | 15.5% | 5% | 2.1% | 1.9% | 1.3% |
| Jul 2026 | 77.4% | 13.3% | 4.4% | 2% | 2% | 1.1% |
| Aug 2026 | 76.3% | 13.2% | 5.1% | 2.2% | 1.9% | 1.3% |
| Sep 2026 | 74.8% | 15.9% | 5% | 1.7% | 1.6% | 1% |
| Oct 2026 | 78.4% | 13.7% | 4.3% | 1.5% | 1.4% | 0.73% |
How has branded search for Ag Leader and Croptracker changed worldwide over the last 12 months?
3 findings
- Ag Leader was ahead of Croptracker in every measured month of the 12 months ending October 2026.
- Across the 12 months ending October 2026, Ag Leader’s share of searches among precision agriculture platforms worldwide moved from 8% to 4.3%, and its estimated monthly branded searches moved from 2.4K to 1.9K.
- Across the 12 months ending October 2026, Croptracker’s share of searches among precision agriculture platforms worldwide moved from 1.6% to 0.73%, and its estimated monthly branded searches moved from 480 to 320.
How did search popularity change for precision agriculture platforms worldwide in October 2026?
2 changes

In October 2026, Ag Leader lost share of searches among precision agriculture platforms worldwide, from 5% to 4.3%.

Estimated monthly branded searches for Croptracker worldwide fell 33.3% over 12 measured months, from 480 to 320 in October 2026.
How are Ag Leader’s and Croptracker’s branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Ag Leader’s and Croptracker’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Ag Leader
1 branded search term
- ag leader
Croptracker
1 branded search term
- croptracker
Other head-to-heads among precision agriculture platforms

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