Brandwave

1620 Workwear vs Caterpillar:Which is more popular?

In September 2026, 1620 Workwear had more branded searches than Caterpillar among work pants brands worldwide. 1620 Workwear had about 9,900 branded searches, while Caterpillar had 4,400. 1620 Workwear made up 4.5% of all work pants brand searches we track, and Caterpillar accounted for 2%. When we asked ChatGPT and Google AI Overviews about work pants brands, 1620 Workwear appeared in two of the five answers and Caterpillar in none.

Among work pants brands worldwide in September 2026

Who do people search for more?

1620 Workwear, about 2 searches for every 1 for Caterpillar

1620 Workwear 9.9K searchesCaterpillar 4.4K searches

Who does AI mention more?

1620 Workwear, mentioned in 2 of 5 answers, Caterpillar in 0

1620 Workwear in 2 of 5Caterpillar in 0 of 5

Who does AI recommend more?

1620 Workwear, the only one of the two named

1620 Workwear first in 2Caterpillar never named

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Top work pants brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, 1620 Workwear was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Caterpillar did not appear in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Carhartt1st
  2. Dickies2nd
  3. Duluth Trading3rd
  4. Wrangler RIGGS Workwear4th
  5. 1620 Workwear5th
  6. Caterpillar–
  7. Bisley–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Carhartt5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Dickies5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Duluth Trading3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • 1620 Workwear2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Wrangler RIGGS Workwear2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Caterpillar0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Bisley0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about work pants brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is 1620 Workwear or Caterpillar more popular in search?

This chart shows how often people search Google for 1620 Workwear and Caterpillar by name. Each line represents a brand's share of searches for all seven work pants brands we track, month by month, from English-language searches worldwide.

1620 Workwear and Caterpillar among work pants brands worldwide, by month

Share of searches by month for 1620 Workwear, Caterpillar. The figures are in the table below the chart.

View monthly share of searches table
MonthDuluth TradingCarharttDickies1620 WorkwearCaterpillarWrangler RIGGS WorkwearBisley
Oct 202581.7%6%7.3%2.7%1.2%0.98%0.09%
Nov 202587.4%6.4%2.9%1.9%0.7%0.57%0.05%
Dec 202588%6.5%2.9%1.6%0.47%0.58%0.03%
Jan 202682.3%9.1%4%2.7%0.81%0.98%0.07%
Feb 202679%10.6%4.8%3.2%1.2%1.2%0.13%
Mar 202680.4%10.8%4%2.6%0.96%1.2%0.1%
Apr 202682.6%9.1%4.1%2.2%0.99%0.99%0.11%
May 202682.1%7.4%4.9%2.7%1.5%1.2%0.16%
Jun 202680.5%8.9%4.8%2.6%1.4%1.4%0.19%
Jul 202681.4%7.3%4.9%3.3%1.5%1.5%0.19%
Aug 202675.5%10.2%6.8%3.7%2%1.6%0.18%
Sep 202674.9%10.1%6.7%4.5%2%1.6%0.18%

How has the 1620 Workwear and Caterpillar comparison changed over the last 12 months?

3 findings
  • 1620 Workwear was ahead of Caterpillar in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, 1620 Workwear’s share of searches among work pants brands worldwide moved from 2.7% to 4.5%, and its estimated monthly branded searches moved from 12.1K to 9.9K.
  • Across the 12 months ending September 2026, Caterpillar’s share of searches among work pants brands worldwide moved from 1.2% to 2%, and its estimated monthly branded searches moved from 5.4K to 4.4K.

How did search popularity change for work pants brands worldwide in September 2026?

2 changes
  1. In September 2026, 1620 Workwear gained share of searches among work pants brands worldwide, from 3.7% to 4.5%.

  2. Estimated monthly branded searches for Caterpillar worldwide fell 18.5% over 12 measured months, from 5.4K to 4.4K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using 1620 Workwear’s and Caterpillar’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

1620 Workwear

1 branded search term

  • 1620 workwear

Caterpillar

1 branded search term

  • caterpillar work pants

How the Brand Demand Index is measured

Other head-to-heads among work pants brands

Creator with pink hair and a pink jacket

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