Social Blade vs YouTube Studio:Which is more popular?
In September 2026, YouTube Studio had more branded searches than Social Blade among YouTube growth tools worldwide. YouTube Studio had about 7.5 million branded searches, while Social Blade had 823,000. YouTube Studio made up 83.4% of all YouTube growth tool searches we track, and Social Blade accounted for 9.2%. When we asked ChatGPT and Google AI Overviews about YouTube growth tools, YouTube Studio appeared in all five answers and Social Blade in one. YouTube Studio was mentioned before Social Blade in every answer.
Who do people search for more?
YouTube Studio, about 9 searches for every 1 for Social Blade
Who does AI mention more?
YouTube Studio, mentioned in every answer we collected
Who does AI recommend more?
YouTube Studio, named ahead of Social Blade in every answer
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Top YouTube growth tools in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, YouTube Studio appeared in all five answers. Social Blade was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. YouTube Studio was listed before Social Blade in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- YouTube Studio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
VidIQ5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
TubeBuddy4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Social Blade1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
ViewStats1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
1of100 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Spotter Studio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Morningfame0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about YouTube growth tools
5 answers
Asked ChatGPT
“Which YouTube growth tool should I use?”
Asked ChatGPT
“What are the best YouTube growth tools?”
Asked ChatGPT
“What's the best YouTube growth tool for a small channel?”
Searched Google, AI Overview
“youtube growth tools”
Searched Google, AI Overview
“grow youtube channel”
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Social Blade or YouTube Studio more popular in search?
This chart shows how often people search Google for Social Blade and YouTube Studio by name. Each line represents a brand's share of searches for all eight YouTube growth tools we track, month by month, from English-language searches worldwide.
Share of searches by month for YouTube Studio, Social Blade. The figures are in the table below the chart.
View monthly share of searches table
| Month | YouTube Studio | Social Blade | VidIQ | ViewStats | TubeBuddy | 1of10 | Spotter Studio | Morningfame |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 76.9% | 15.3% | 5.7% | 1.4% | 0.62% | 0.08% | 0.03% | 0.02% |
| Nov 2025 | 79.1% | 12.9% | 5.8% | 1.4% | 0.64% | 0.1% | 0.02% | 0.02% |
| Dec 2025 | 79.1% | 12.9% | 5.8% | 1.4% | 0.64% | 0.1% | 0.02% | 0.02% |
| Jan 2026 | 79.4% | 12.9% | 5.8% | 1.2% | 0.53% | 0.11% | 0.02% | 0.01% |
| Feb 2026 | 79.4% | 13% | 5.8% | 1.2% | 0.53% | 0.11% | 0.01% | 0.02% |
| Mar 2026 | 79.2% | 12.9% | 5.8% | 1.2% | 0.64% | 0.16% | 0.01% | 0.02% |
| Apr 2026 | 79.3% | 13% | 5.8% | 1.2% | 0.52% | 0.16% | 0.01% | 0.01% |
| May 2026 | 79.4% | 13% | 5.8% | 1.2% | 0.43% | 0.16% | 0.01% | 0.01% |
| Jun 2026 | 79.4% | 13% | 5.8% | 1.2% | 0.43% | 0.16% | 0.01% | <0.01% |
| Jul 2026 | 81.4% | 10.9% | 6% | 1.2% | 0.36% | 0.13% | <0.01% | <0.01% |
| Aug 2026 | 81.6% | 10.9% | 6% | 0.99% | 0.36% | 0.16% | <0.01% | <0.01% |
| Sep 2026 | 83.4% | 9.2% | 6.1% | 0.83% | 0.3% | 0.13% | 0.01% | <0.01% |
How has the Social Blade and YouTube Studio comparison changed over the last 12 months?
3 findings
- YouTube Studio was ahead of Social Blade in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Social Blade’s share of searches among YouTube growth tools worldwide moved from 15.3% to 9.2%, and its estimated monthly branded searches moved from 1.2M to 823K.
- Across the 12 months ending September 2026, YouTube Studio’s share of searches among YouTube growth tools worldwide moved from 76.9% to 83.4%, and its estimated monthly branded searches moved from 6.1M to 7.5M.
How did search popularity change for YouTube growth tools worldwide in September 2026?
2 changes
In September 2026, YouTube Studio gained share of searches among YouTube growth tools worldwide, from 81.6% to 83.4%.

In September 2026, Social Blade lost share of searches among YouTube growth tools worldwide, from 10.9% to 9.2%.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using Social Blade’s and YouTube Studio’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Social Blade
1 branded search term
- social blade
YouTube Studio
1 branded search term
- youtube studio
Other head-to-heads among YouTube growth tools

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