Brandwave

Social Blade vs VidIQ:Which is more popular?

In September 2026, Social Blade had more branded searches than VidIQ among YouTube growth tools worldwide. Social Blade had about 823,000 branded searches, while VidIQ had 550,000. Social Blade made up 9.2% of all YouTube growth tool searches we track, and VidIQ accounted for 6.1%. When we asked ChatGPT and Google AI Overviews about YouTube growth tools, VidIQ appeared in all five answers and Social Blade in one. VidIQ was mentioned before Social Blade in every answer.

Among YouTube growth tools worldwide in September 2026

Who do people search for more?

Social Blade, about 50% more searches than VidIQ

Social Blade 823K searchesVidIQ 550K searches

Who does AI mention more?

VidIQ, mentioned in every answer we collected

VidIQ in 5 of 5Social Blade in 1 of 5

Who does AI recommend more?

VidIQ, named ahead of Social Blade in every answer

VidIQ first in 5Social Blade never first

Follow Social Blade vs VidIQ and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top YouTube growth tools in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, VidIQ appeared in all five answers. Social Blade was mentioned in one out of five: not in any of the three ChatGPT answers, but in one of the two Google AI Overviews. VidIQ was listed before Social Blade in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. VidIQ1st
  2. TubeBuddy2nd
  3. YouTube Studio3rd
  4. Social Blade4th
  5. ViewStats4th
  6. 1of10–
  7. Spotter Studio–
  8. Morningfame–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • YouTube Studio5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • VidIQ5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • TubeBuddy4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Social Blade1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • ViewStats1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • 1of100 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Spotter Studio0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Morningfame0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about YouTube growth tools

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Social Blade or VidIQ more popular in search?

This chart shows how often people search Google for Social Blade and VidIQ by name. Each line represents a brand's share of searches for all eight YouTube growth tools we track, month by month, from English-language searches worldwide.

Social Blade and VidIQ among YouTube growth tools worldwide, by month

Share of searches by month for Social Blade, VidIQ. The figures are in the table below the chart.

View monthly share of searches table
MonthYouTube StudioSocial BladeVidIQViewStatsTubeBuddy1of10Spotter StudioMorningfame
Oct 202576.9%15.3%5.7%1.4%0.62%0.08%0.03%0.02%
Nov 202579.1%12.9%5.8%1.4%0.64%0.1%0.02%0.02%
Dec 202579.1%12.9%5.8%1.4%0.64%0.1%0.02%0.02%
Jan 202679.4%12.9%5.8%1.2%0.53%0.11%0.02%0.01%
Feb 202679.4%13%5.8%1.2%0.53%0.11%0.01%0.02%
Mar 202679.2%12.9%5.8%1.2%0.64%0.16%0.01%0.02%
Apr 202679.3%13%5.8%1.2%0.52%0.16%0.01%0.01%
May 202679.4%13%5.8%1.2%0.43%0.16%0.01%0.01%
Jun 202679.4%13%5.8%1.2%0.43%0.16%0.01%<0.01%
Jul 202681.4%10.9%6%1.2%0.36%0.13%<0.01%<0.01%
Aug 202681.6%10.9%6%0.99%0.36%0.16%<0.01%<0.01%
Sep 202683.4%9.2%6.1%0.83%0.3%0.13%0.01%<0.01%

How has the Social Blade and VidIQ comparison changed over the last 12 months?

3 findings
  • Social Blade was ahead of VidIQ in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Social Blade’s share of searches among YouTube growth tools worldwide moved from 15.3% to 9.2%, and its estimated monthly branded searches moved from 1.2M to 823K.
  • Across the 12 months ending September 2026, VidIQ’s share of searches among YouTube growth tools worldwide moved from 5.7% to 6.1%, and its estimated monthly branded searches moved from 450K to 550K.

How did search popularity change for YouTube growth tools worldwide in September 2026?

2 changes
  1. In September 2026, Social Blade lost share of searches among YouTube growth tools worldwide, from 10.9% to 9.2%.

  2. Estimated monthly branded searches for VidIQ worldwide rose 22.2% over 12 measured months, from 450K to 550K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Social Blade’s and VidIQ’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Social Blade

1 branded search term

  • social blade

VidIQ

1 branded search term

  • vidiq

How the Brand Demand Index is measured

Other head-to-heads among YouTube growth tools

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.