Brandwave

YouTube growth tools:Which brands are most popular in search?

In August 2026, Social Blade was the most searched among YouTube growth tools worldwide, with an estimated 1M branded searches and 63.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Social Blade63.1%
  2. VidIQ34.7%
  3. TubeBuddy2.1%
  4. Morningfame0.05%

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Share of SearchLeaderboard

Compare tools creators use to grow a YouTube channel. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among YouTube growth tools worldwide, by month

Share of Search by month for Social Blade, VidIQ, TubeBuddy. The figures are in the table below the chart.

View monthly share of search table
MonthSocial BladeVidIQTubeBuddyMorningfame
Oct 202570.9%26.2%2.9%0.08%
Nov 202566.6%30%3.3%0.09%
Dec 202566.6%30%3.3%0.09%
Jan 202667%30.2%2.7%0.07%
Feb 202667%30.2%2.7%0.09%
Mar 202666.6%30%3.3%0.09%
Apr 202667.1%30.2%2.7%0.06%
May 202667.4%30.3%2.2%0.06%
Jun 202667.4%30.3%2.2%0.04%
Jul 202663.1%34.7%2.1%0.05%
Aug 202663.1%34.7%2.1%0.05%
Sep 2026————

This month’s ranking, August 2026

  1. 1.Social Blade

    63.1%

    Held 1st. 1M estimated branded searches, 0% vs prior month. Share 0 points.

  2. 2.VidIQ

    34.7%

    Held 2nd. 550K estimated branded searches, 0% vs prior month. Share 0 points.

  3. 3.TubeBuddy

    2.1%

    Held 3rd. 33.1K estimated branded searches, 0% vs prior month. Share 0 points.

  4. 4.Morningfame

    0.05%

    Held 4th. 720 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among YouTube growth tools worldwide?

In August 2026, Social Blade was the most searched among YouTube growth tools worldwide, with an estimated 1M branded searches and 63.1% estimated Share of Search within this set. VidIQ is in 2nd place, 28.4 percentage points behind at 34.7% Share of Search.

Global YouTube growth tools, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Social Blade70.9% → 63.1%70.9%Oct 202563.1%Jul 20261st
VidIQ26.2% → 34.7%34.7%Jul 202626.2%Oct 20252nd
TubeBuddy2.9% → 2.1%3.3%Nov 20252.1%Jul 20263rd
Morningfame0.08% → 0.05%0.09%Feb 20260.04%Jun 20264th

Each finding as a sentence

  • Across the 11 months ending August 2026, Social Blade’s estimated Share of Search among YouTube growth tools worldwide decreased from 70.9% to 63.1%.
  • Across the 11 months ending August 2026, VidIQ’s estimated Share of Search among YouTube growth tools worldwide increased from 26.2% to 34.7%.
  • Across the 11 months ending August 2026, TubeBuddy’s estimated Share of Search among YouTube growth tools worldwide decreased from 2.9% to 2.1%.
  • Across the 11 months ending August 2026, Social Blade’s estimated Share of Search among YouTube growth tools worldwide peaked at 70.9% in October 2025 and was lowest at 63.1% in July 2026.
  • Across the 11 months ending August 2026, VidIQ’s estimated Share of Search among YouTube growth tools worldwide peaked at 34.7% in July 2026 and was lowest at 26.2% in October 2025.
  • Across the 11 months ending August 2026, TubeBuddy’s estimated Share of Search among YouTube growth tools worldwide peaked at 3.3% in November 2025 and was lowest at 2.1% in July 2026.
  • Across the 11 months ending August 2026, Morningfame held steady: its estimated Share of Search among YouTube growth tools worldwide moved less than 0.5 percentage points.

How did search popularity change for YouTube growth tools worldwide in August 2026?

  1. Estimated monthly branded searches for VidIQ worldwide rose 22.2% over 11 measured months, from 450K to 550K in August 2026.

  2. Estimated monthly branded searches for Morningfame worldwide fell 44.6% over 11 measured months, from 1.3K to 720 in August 2026.

  3. Estimated monthly branded searches for TubeBuddy worldwide fell 33.1% over 11 measured months, from 49.5K to 33.1K in August 2026.

  4. Estimated monthly branded searches for Social Blade worldwide fell 18% over 11 measured months, from 1.2M to 1M in August 2026.

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