Brandwave

Gardena vs Rain Bird:Which is more popular?

In September 2026, Gardena had more branded searches than Rain Bird among watering system brands worldwide. Gardena had about 201,000 branded searches, while Rain Bird had 33,100. Gardena made up 72.3% of all watering system brand searches we track, and Rain Bird accounted for 11.9%. When we asked ChatGPT and Google AI Overviews about watering system brands, Rain Bird appeared in three of the five answers and Gardena in one. Rain Bird was mentioned before Gardena in every answer.

Among watering system brands worldwide in September 2026

Who do people search for more?

Gardena, about 6 searches for every 1 for Rain Bird

Gardena 201K searchesRain Bird 33.1K searches

Who does AI mention more?

Rain Bird, mentioned in 3 of 5 answers, Gardena in 1

Rain Bird in 3 of 5Gardena in 1 of 5

Who does AI recommend more?

Rain Bird, named ahead of Gardena in every answer

Rain Bird first in 3Gardena never first

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Top watering system brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Rain Bird was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Gardena was mentioned in one out of five: in one of the three ChatGPT answers, but not in either of the two Google AI Overviews. Rain Bird was listed before Gardena in every answer.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Rain Bird1st
  2. Orbit World Travel2nd
  3. Rachio3rd
  4. DripWorks4th
  5. Gardena5th
  6. Netafim–
  7. Holman–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • DripWorks4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Rain Bird3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Orbit World Travel3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Rachio2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gardena1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Netafim0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Holman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about watering system brands

5 answers

Not named in any answer:

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is Gardena or Rain Bird more popular in search?

This chart shows how often people search Google for Gardena and Rain Bird by name. Each line represents a brand's share of searches for all seven watering system brands we track, month by month, from English-language searches worldwide.

Gardena and Rain Bird among watering system brands worldwide, by month

Share of searches by month for Gardena, Rain Bird. The figures are in the table below the chart.

View monthly share of searches table
MonthGardenaRain BirdNetafimRachioOrbit World TravelDripWorksHolman
Oct 202567.4%13.5%11.1%6%1.3%0.41%0.24%
Nov 202570.7%11.6%11.6%4.2%1.2%0.38%0.25%
Dec 202570.5%11.6%11.6%4.2%1.4%0.38%0.38%
Jan 202668.6%11.3%13.8%4.1%1.4%0.51%0.37%
Feb 202672.7%9.8%11.9%3.6%1.2%0.57%0.21%
Mar 202676.1%10.2%8.4%3.7%0.73%0.73%0.08%
Apr 202676.5%12.6%5.6%3.8%0.58%0.91%0.07%
May 202677.4%12.7%4.7%3.8%0.47%0.93%0.04%
Jun 202674.9%12.3%6.7%4.5%0.57%0.9%0.05%
Jul 202675%12.3%6.8%4.5%0.78%0.6%0.06%
Aug 202671.9%14.5%7.9%4.3%0.84%0.47%0.09%
Sep 202672.3%11.9%9.7%4.4%1%0.47%0.21%

How has the Gardena and Rain Bird comparison changed over the last 12 months?

3 findings
  • Gardena was ahead of Rain Bird in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Gardena’s share of searches among watering system brands worldwide moved from 67.4% to 72.3%, and its estimated monthly branded searches moved from 165K to 201K.
  • Across the 12 months ending September 2026, Rain Bird’s share of searches among watering system brands worldwide moved from 13.5% to 11.9%, and its estimated monthly branded searches held steady at 33.1K.

How did search popularity change for watering system brands worldwide in September 2026?

2 changes
  1. In September 2026, Rain Bird lost share of searches among watering system brands worldwide, from 14.5% to 11.9%.

  2. Estimated monthly branded searches for Gardena worldwide rose 21.8% over 12 measured months, from 165K to 201K in September 2026.

How are branded searches counted?

2 search terms

Brandwave collects information about searches that people make online using Gardena’s and Rain Bird’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Gardena

1 branded search term

  • gardena

Rain Bird

1 branded search term

  • rain bird

How the Brand Demand Index is measured

Other head-to-heads among watering system brands

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