Brandwave

Gardena vs Thompson & Morgan:Which is more popular?

In September 2026, Gardena had more branded searches than Thompson & Morgan among trellis brands worldwide. Gardena had about 201,000 branded searches, while Thompson & Morgan had 54,900. Gardena made up 64.9% of all trellis brand searches we track, and Thompson & Morgan accounted for 17.7%. When we asked ChatGPT and Google AI Overviews about trellis brands, neither Gardena nor Thompson & Morgan appeared in any of the five answers.

Among trellis brands worldwide in September 2026

Who do people search for more?

Gardena, about 4 searches for every 1 for Thompson & Morgan

Gardena 201K searchesThompson & Morgan 54.9K searches

Who does AI mention more?

Both were mentioned in 0 of 5 answers.

Gardena in 0 of 5Thompson & Morgan in 0 of 5

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Top trellis brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, neither Gardena nor Thompson & Morgan showed up in any of the five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Dura-Trel1st
  2. Vego Garden2nd
  3. Gardena–
  4. Thompson & Morgan–
  5. Forest Garden–
  6. Smart Garden–
  7. Gardman–
  8. Haxnicks–

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Dura-Trel3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Vego Garden2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gardena0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Thompson & Morgan0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Forest Garden0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Smart Garden0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Gardman0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Haxnicks0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

See every answer about trellis brands

5 answers

  • Asked ChatGPT

    “Which trellis brand should I buy?”

    1. 1Dura-Trel
    2. 2Vego Garden

  • Asked ChatGPT

    “What are the best trellis brands?”

    1. 1Dura-Trel

  • Asked ChatGPT

    “What's the best trellis brand for climbing plants?”

    1. 1Dura-Trel
    2. 2Vego Garden

  • Searched Google, AI Overview

    “plant trellis”

    1. Searched Google, AI Overview

      “trellis for climbing plants”

      Not named in any answer:

      Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

      Is Gardena or Thompson & Morgan more popular in search?

      This chart shows how often people search Google for Gardena and Thompson & Morgan by name. Each line represents a brand's share of searches for all eight trellis brands we track, month by month, from English-language searches worldwide.

      Gardena and Thompson & Morgan among trellis brands worldwide, by month

      Share of searches by month for Gardena, Thompson & Morgan. The figures are in the table below the chart.

      View monthly share of searches table
      MonthGardenaThompson & MorganVego GardenForest GardenSmart GardenGardmanHaxnicksDura-Trel
      Oct 202562.3%16.9%6.8%6.8%6.5%0.38%0.15%0.08%
      Nov 202561.9%14.1%10.2%6.8%6.5%0.38%0.15%0.05%
      Dec 202560.1%13.7%9.9%6.6%9.1%0.45%0.14%0.05%
      Jan 202652%21.1%12.7%7%6.6%0.38%0.15%0.04%
      Feb 202652.8%23.2%13%5.8%4.6%0.32%0.15%0.04%
      Mar 202655.7%22.6%13.7%4.1%3.4%0.24%0.13%0.05%
      Apr 202658.6%23.1%11.8%3.5%2.5%0.25%0.14%0.05%
      May 202665.2%17.1%10.7%3.9%2.7%0.19%0.13%0.05%
      Jun 202672.3%13%6.5%5.3%2.5%0.2%0.09%0.05%
      Jul 202671.9%12.9%6.5%5.3%3.1%0.21%0.08%0.04%
      Aug 202667.7%14.8%7.5%6.1%3.5%0.24%0.07%0.05%
      Sep 202664.9%17.7%7.2%5.8%4%0.28%0.1%0.05%

      How has the Gardena and Thompson & Morgan comparison changed over the last 12 months?

      3 findings
      • Gardena was ahead of Thompson & Morgan in every measured month of the 12 months ending September 2026.
      • Across the 12 months ending September 2026, Gardena’s share of searches among trellis brands worldwide moved from 62.3% to 64.9%, and its estimated monthly branded searches moved from 165K to 201K.
      • Across the 12 months ending September 2026, Thompson & Morgan’s share of searches among trellis brands worldwide moved from 16.9% to 17.7%, and its estimated monthly branded searches moved from 44.9K to 54.9K.

      How did search popularity change for trellis brands worldwide in September 2026?

      2 changes

      1. In September 2026, Thompson & Morgan gained share of searches among trellis brands worldwide, from 14.8% to 17.7%.

      2. In September 2026, Gardena lost share of searches among trellis brands worldwide, from 67.7% to 64.9%.

      How are branded searches counted?

      3 search terms

      Brandwave collects information about searches that people make online using Gardena’s and Thompson & Morgan’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

      Gardena

      1 branded search term

      • gardena

      Thompson & Morgan

      2 branded search terms

      • thompson and morgan
      • thompson morgan

      How the Brand Demand Index is measured

      Other head-to-heads among trellis brands

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