Brandwave

How popular isDura-Trel in search?

In September 2026, people searched for Dura-Trel by name about 140 times worldwide, a 33.3% decrease from the previous year. These searches made up 0.05% of all global trellis brand searches, placing Dura-Trel eighth out of eight brands. These are worldwide searches for English-language branded terms.

Share of searches, September 2026
  1. Gardena64.9%
  2. Thompson & Morgan17.7%
  3. Vego Garden7.2%
  4. Forest Garden5.8%
  5. Smart Garden4%
  6. Gardman0.28%
  7. Haxnicks0.1%
  8. Dura-Trel0.05%
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Which trellis brands compete with Dura-Trel?

Dura-Trel against trellis brands worldwide, by month

Share of searches by month for Gardena, Thompson & Morgan, Vego Garden, Forest Garden, Smart Garden, Dura-Trel. The figures are in the table below the chart.

View monthly share of searches table
MonthGardenaThompson & MorganVego GardenForest GardenSmart GardenGardmanHaxnicksDura-Trel
Oct 202562.3%16.9%6.8%6.8%6.5%0.38%0.15%0.08%
Nov 202561.9%14.1%10.2%6.8%6.5%0.38%0.15%0.05%
Dec 202560.1%13.7%9.9%6.6%9.1%0.45%0.14%0.05%
Jan 202652%21.1%12.7%7%6.6%0.38%0.15%0.04%
Feb 202652.8%23.2%13%5.8%4.6%0.32%0.15%0.04%
Mar 202655.7%22.6%13.7%4.1%3.4%0.24%0.13%0.05%
Apr 202658.6%23.1%11.8%3.5%2.5%0.25%0.14%0.05%
May 202665.2%17.1%10.7%3.9%2.7%0.19%0.13%0.05%
Jun 202672.3%13%6.5%5.3%2.5%0.2%0.09%0.05%
Jul 202671.9%12.9%6.5%5.3%3.1%0.21%0.08%0.04%
Aug 202667.7%14.8%7.5%6.1%3.5%0.24%0.07%0.05%
Sep 202664.9%17.7%7.2%5.8%4%0.28%0.1%0.05%
  1. 1.Gardena

    64.9%

    Held 1st. 201K estimated branded searches, -18.3% vs prior month. Share -2.8 points.

  2. Held 2nd. 54.9K estimated branded searches, +1.9% vs prior month. Share +2.9 points.

  3. 3.Vego Garden

    7.2%

    Held 3rd. 22.2K estimated branded searches, -18.1% vs prior month. Share -0.3 points.

  4. Held 4th. 18.1K estimated branded searches, -18.5% vs prior month. Share -0.3 points.

  5. Held 5th. 12.3K estimated branded searches, -3.9% vs prior month. Share +0.4 points.

  6. 6.Gardman

    0.28%

    Held 6th. 880 estimated branded searches, 0% vs prior month. Share 0 points.

  7. 7.Haxnicks

    0.1%

    Held 7th. 320 estimated branded searches, +23.1% vs prior month. Share 0 points.

  8. 8.Dura-Trel

    0.05%

    Held 8th. 140 estimated branded searches, -17.6% vs prior month. Share 0 points.

Compare search popularity between Dura-Trel and its closest rivals

Every comparison with Dura-Trel

7 comparisons

How has branded search demand for Dura-Trel changed worldwide over the last 12 months?

2 findings
  • Across the 12 months ending September 2026, estimated monthly branded searches for Dura-Trel worldwide fell from 210 to 140.
  • Across the 12 months ending September 2026, Dura-Trel’s share of searches among trellis brands worldwide held steady, from 0.08% to 0.05%.

How did search popularity change for trellis brands worldwide in September 2026?

6 changes
  1. In September 2026, Thompson & Morgan gained share of searches among trellis brands worldwide, from 14.8% to 17.7%.

  2. In September 2026, Gardena lost share of searches among trellis brands worldwide, from 67.7% to 64.9%.

  3. Smart Garden’s share of searches among trellis brands worldwide has gained ground for 3 months in a row, from 2.5% to 4% in September 2026.

  4. Estimated monthly branded searches for Vego Garden worldwide rose 22.7% over 12 measured months, from 18.1K to 22.2K in September 2026.

  5. Estimated monthly branded searches for Dura-Trel worldwide fell 33.3% over 12 measured months, from 210 to 140 in September 2026.

  6. Estimated monthly branded searches for Haxnicks worldwide fell 17.9% over 12 measured months, from 390 to 320 in September 2026.

How are Dura-Trel’s branded searches counted?

1 search term

Brandwave collects information about searches that people make online using Dura-Trel’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.

  • dura trel

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How the Brand Demand Index is measured

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Is Dura-Trel your brand?

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