Torch brands:Which are searched most?
In September 2026, Petzl was the most searched among torch brands worldwide, with an estimated 110K branded searches and 40.1% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
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Share of SearchLeaderboard
Compare the torch and flashlight brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Petzl, Nitecore, Ledlenser. The figures are in the table below the chart.
View monthly share of search table
| Month | Petzl | Nitecore | Ledlenser |
|---|---|---|---|
| Oct 2025 | 33.3% | 33.3% | 33.3% |
| Nov 2025 | 35.5% | 28.9% | 35.5% |
| Dec 2025 | 33.3% | 33.3% | 33.3% |
| Jan 2026 | 40.2% | 32.8% | 27% |
| Feb 2026 | 42.6% | 28.7% | 28.7% |
| Mar 2026 | 42.6% | 28.7% | 28.7% |
| Apr 2026 | 45% | 30.3% | 24.7% |
| May 2026 | 42.1% | 34.7% | 23.2% |
| Jun 2026 | 42.3% | 34.6% | 23.1% |
| Jul 2026 | 40.2% | 32.9% | 26.9% |
| Aug 2026 | 42.1% | 34.7% | 23.2% |
| Sep 2026 | 40.1% | 33% | 27% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 40.1% | 110K | 0% | -2.1 points | |
| 2, held 2nd | 33% | 90.5K | 0% | -1.7 points | |
| 3, held 3rd | 27% | 74K | +22.3% | +3.8 points |
Compare search popularity between leading brands
Which brand is most popular in search among torch brands worldwide?
3 brands
In September 2026, Petzl was the most searched among torch brands worldwide, with an estimated 110K branded searches and 40.1% estimated Share of Search within this set. Nitecore is in 2nd place, 7.1 percentage points behind at 33% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
 Petzl | 33.3% → 40.1% | 45%Apr 2026 | 33.3%Oct 2025 | 3rd → 1st |
 Nitecore | 33.3% → 33% | 34.7%May 2026 | 28.7%Feb 2026 | 2nd |
 Ledlenser | 33.3% → 27% | 35.5%Nov 2025 | 23.1%Jun 2026 | 1st → 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Petzl’s estimated Share of Search among torch brands worldwide increased from 33.3% to 40.1%.
- Across the 12 months ending September 2026, Ledlenser’s estimated Share of Search among torch brands worldwide decreased from 33.3% to 27%.
- Across the 12 months ending September 2026, Petzl’s estimated Share of Search among torch brands worldwide peaked at 45% in April 2026 and was lowest at 33.3% in October 2025.
- Across the 12 months ending September 2026, Nitecore’s estimated Share of Search among torch brands worldwide peaked at 34.7% in May 2026 and was lowest at 28.7% in February 2026.
- Across the 12 months ending September 2026, Ledlenser’s estimated Share of Search among torch brands worldwide peaked at 35.5% in November 2025 and was lowest at 23.1% in June 2026.
- Across the 12 months ending September 2026, Petzl rose from 3rd to 1st among torch brands worldwide.
- Across the 12 months ending September 2026, Ledlenser fell from 1st to 3rd among torch brands worldwide.
- Across the 12 months ending September 2026, Nitecore held steady: its estimated Share of Search among torch brands worldwide moved less than 0.5 percentage points.
How did search popularity change for torch brands worldwide in September 2026?
3 changes
In September 2026, Ledlenser gained estimated Share of Search among torch brands worldwide, from 23.2% to 27%.
In September 2026, Petzl lost estimated Share of Search among torch brands worldwide, from 42.1% to 40.1%.
In September 2026, Nitecore lost estimated Share of Search among torch brands worldwide, from 34.7% to 33%.
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