Brandwave

Stain remover brands:Which are searched most?

In August 2026, Resolve was the most searched among stain remover brands worldwide, with an estimated 550K branded searches and 43.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Resolve43.2%
  2. Vanish23.6%
  3. OxiClean12.9%
  4. Shout12.9%
  5. Dr Beckmann7.1%
  6. Stain Devils0.23%

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Share of SearchLeaderboard

Compare the stain remover brands shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among stain remover brands worldwide, by month

Share of Search by month for Resolve, Vanish, OxiClean, Shout, Dr Beckmann. The figures are in the table below the chart.

View monthly share of search table
MonthResolveVanishOxiCleanShoutDr BeckmannStain Devils
Oct 202551.5%18.8%8.4%15.4%5.7%0.22%
Nov 202546.5%20.8%9.3%17%6.3%0.2%
Dec 202553.6%19.6%8.8%13.1%4.8%0.15%
Jan 202654.5%19.9%7.3%13.3%4.9%0.16%
Feb 202648.8%21.8%8%14.6%6.6%0.17%
Mar 202647.9%21.4%9.6%14.4%6.4%0.21%
Apr 202647.9%21.4%9.6%14.4%6.4%0.21%
May 202646.9%21%11.5%14.1%6.3%0.2%
Jun 202646.3%20.7%11.4%13.9%7.6%0.2%
Jul 202645.1%20.2%13.5%13.5%7.4%0.24%
Aug 202643.2%23.6%12.9%12.9%7.1%0.23%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Resolve

    43.2%

    Held 1st. 550K estimated branded searches, 0% vs prior month. Share -1.9 points.

  2. 2.Vanish

    23.6%

    Held 2nd. 301K estimated branded searches, +22.4% vs prior month. Share +3.4 points.

  3. 3.OxiClean

    12.9%

    Held 3rd. 165K estimated branded searches, 0% vs prior month. Share -0.6 points.

  4. 4.Shout

    12.9%

    Held 4th. 165K estimated branded searches, 0% vs prior month. Share -0.6 points.

  5. Held 5th. 90.5K estimated branded searches, 0% vs prior month. Share -0.3 points.

  6. 6.Stain Devils

    0.23%

    Held 6th. 2.9K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among stain remover brands worldwide?

In August 2026, Resolve was the most searched among stain remover brands worldwide, with an estimated 550K branded searches and 43.2% estimated Share of Search within this set. Vanish is in 2nd place, 19.5 percentage points behind at 23.6% Share of Search.

Global stain remover brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Resolve51.5% → 43.2%54.5%Jan 202643.2%Aug 20261st
Vanish18.8% → 23.6%23.6%Aug 202618.8%Oct 20252nd
OxiClean8.4% → 12.9%13.5%Jul 20267.3%Jan 20264th → 3rd
Shout15.4% → 12.9%17%Nov 202512.9%Aug 20263rd → 4th
Dr Beckmann5.7% → 7.1%7.6%Jun 20264.8%Dec 20255th
Stain Devils0.22% → 0.23%0.24%Jul 20260.15%Dec 20256th

Each finding as a sentence

  • Across the 11 months ending August 2026, Resolve’s estimated Share of Search among stain remover brands worldwide decreased from 51.5% to 43.2%.
  • Across the 11 months ending August 2026, Vanish’s estimated Share of Search among stain remover brands worldwide increased from 18.8% to 23.6%.
  • Across the 11 months ending August 2026, OxiClean’s estimated Share of Search among stain remover brands worldwide increased from 8.4% to 12.9%.
  • Across the 11 months ending August 2026, Shout’s estimated Share of Search among stain remover brands worldwide decreased from 15.4% to 12.9%.
  • Across the 11 months ending August 2026, Dr Beckmann’s estimated Share of Search among stain remover brands worldwide increased from 5.7% to 7.1%.
  • Across the 11 months ending August 2026, Resolve’s estimated Share of Search among stain remover brands worldwide peaked at 54.5% in January 2026 and was lowest at 43.2% in August 2026.
  • Across the 11 months ending August 2026, OxiClean’s estimated Share of Search among stain remover brands worldwide peaked at 13.5% in July 2026 and was lowest at 7.3% in January 2026.
  • Across the 11 months ending August 2026, Shout’s estimated Share of Search among stain remover brands worldwide peaked at 17% in November 2025 and was lowest at 12.9% in August 2026.
  • Across the 11 months ending August 2026, Dr Beckmann’s estimated Share of Search among stain remover brands worldwide peaked at 7.6% in June 2026 and was lowest at 4.8% in December 2025.
  • Across the 11 months ending August 2026, OxiClean rose from 4th to 3rd among stain remover brands worldwide.
  • Across the 11 months ending August 2026, Shout fell from 3rd to 4th among stain remover brands worldwide.
  • Across the 11 months ending August 2026, Stain Devils held steady: its estimated Share of Search among stain remover brands worldwide moved less than 0.5 percentage points.

How did search popularity change for stain remover brands worldwide in August 2026?

  1. In August 2026, Vanish gained estimated Share of Search among stain remover brands worldwide, from 20.2% to 23.6%.

  2. In August 2026, Resolve lost estimated Share of Search among stain remover brands worldwide, from 45.1% to 43.2%.

  3. In August 2026, OxiClean lost estimated Share of Search among stain remover brands worldwide, from 13.5% to 12.9%.

  4. In August 2026, Shout lost estimated Share of Search among stain remover brands worldwide, from 13.5% to 12.9%.

  5. Estimated monthly branded searches for Dr Beckmann worldwide rose 22.3% over 11 measured months, from 74K to 90.5K in August 2026.

How the Brand Demand Index is measured

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