Spend management platforms:Which brands are most popular in search?
In August 2026, Navan was the most searched among spend management platforms worldwide, with an estimated 384K branded searches and 72.5% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Navan72.5%
Brex17.7%
Airbase7.6%
Ramp1.8%
Mesh Payments0.45%
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Share of SearchLeaderboard
Compare the platforms finance teams control company spend with. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Navan, Brex, Airbase. The figures are in the table below the chart.
View monthly share of search table
| Month | Navan | Brex | Airbase | Ramp | Mesh Payments |
|---|---|---|---|---|---|
| Oct 2025 | 71.9% | 18.8% | 7.5% | 1.4% | 0.44% |
| Nov 2025 | 64% | 23.9% | 10% | 1.5% | 0.59% |
| Dec 2025 | 59% | 27.5% | 11.2% | 1.8% | 0.53% |
| Jan 2026 | 50.2% | 40.6% | 7.8% | 1.1% | 0.38% |
| Feb 2026 | 58% | 25.8% | 13.5% | 2.2% | 0.53% |
| Mar 2026 | 59.3% | 21.7% | 16.7% | 1.8% | 0.44% |
| Apr 2026 | 64.5% | 23.2% | 10% | 1.8% | 0.48% |
| May 2026 | 68.4% | 20.4% | 8.7% | 2.1% | 0.51% |
| Jun 2026 | 68.7% | 20.2% | 8.7% | 1.8% | 0.52% |
| Jul 2026 | 68.5% | 20.4% | 8.8% | 1.8% | 0.52% |
| Aug 2026 | 72.5% | 17.7% | 7.6% | 1.8% | 0.45% |
| Sep 2026 | — | — | — | — | — |
This month’s ranking, August 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 72.5% | 384K | +21% | +4 points | |
| 2, held 2nd | 17.7% | 93.6K | -0.81% | -2.7 points | |
| 3, held 3rd | 7.6% | 40.5K | 0% | -1.1 points | |
| 4, held 4th | 1.8% | 9.3K | +9% | -0.1 points | |
| 5, held 5th | 0.45% | 2.4K | 0% | -0.1 points |
1.
72.5%
Held 1st. 384K estimated branded searches, +21% vs prior month. Share +4 points.
2.
Brex17.7%
Held 2nd. 93.6K estimated branded searches, -0.81% vs prior month. Share -2.7 points.
3.
Airbase7.6%
Held 3rd. 40.5K estimated branded searches, 0% vs prior month. Share -1.1 points.
4.
Ramp1.8%
Held 4th. 9.3K estimated branded searches, +9% vs prior month. Share -0.1 points.
0.45%
Held 5th. 2.4K estimated branded searches, 0% vs prior month. Share -0.1 points.
Compare search popularity between leading brands
Which brand is most popular in search among spend management platforms worldwide?
5 brands
In August 2026, Navan was the most searched among spend management platforms worldwide, with an estimated 384K branded searches and 72.5% estimated Share of Search within this set. Brex is in 2nd place, 54.8 percentage points behind at 17.7% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
| Navan | 71.9% → 72.5% | 72.5%Aug 2026 | 50.2%Jan 2026 | 1st |
| Brex | 18.8% → 17.7% | 40.6%Jan 2026 | 17.7%Aug 2026 | 2nd |
| Airbase | 7.5% → 7.6% | 16.7%Mar 2026 | 7.5%Oct 2025 | 3rd |
| Ramp | 1.4% → 1.8% | 2.2%Feb 2026 | 1.1%Jan 2026 | 4th |
| Mesh Payments | 0.44% → 0.45% | 0.59%Nov 2025 | 0.38%Jan 2026 | 5th |
Each finding as a sentence
- Across the 11 months ending August 2026, Navan’s estimated Share of Search among spend management platforms worldwide increased from 71.9% to 72.5%.
- Across the 11 months ending August 2026, Brex’s estimated Share of Search among spend management platforms worldwide decreased from 18.8% to 17.7%.
- Across the 11 months ending August 2026, Navan’s estimated Share of Search among spend management platforms worldwide peaked at 72.5% in August 2026 and was lowest at 50.2% in January 2026.
- Across the 11 months ending August 2026, Brex’s estimated Share of Search among spend management platforms worldwide peaked at 40.6% in January 2026 and was lowest at 17.7% in August 2026.
- Across the 11 months ending August 2026, Airbase’s estimated Share of Search among spend management platforms worldwide peaked at 16.7% in March 2026 and was lowest at 7.5% in October 2025.
- Across the 11 months ending August 2026, Ramp’s estimated Share of Search among spend management platforms worldwide peaked at 2.2% in February 2026 and was lowest at 1.1% in January 2026.
- Across the 11 months ending August 2026, Airbase, Ramp and Mesh Payments held steady: their estimated Share of Search among spend management platforms worldwide each moved less than 0.5 percentage points.
How did search popularity change for spend management platforms worldwide in August 2026?
4 changes
In August 2026, Navan gained estimated Share of Search among spend management platforms worldwide, from 68.5% to 72.5%.
In August 2026, Brex lost estimated Share of Search among spend management platforms worldwide, from 20.4% to 17.7%.
In August 2026, Airbase lost estimated Share of Search among spend management platforms worldwide, from 8.8% to 7.6%.
Estimated monthly branded searches for Ramp worldwide rose 20.3% over 11 measured months, from 7.7K to 9.3K in August 2026.
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