Brandwave

Smart ring brands:Which brands are most popular in search?

In August 2026, Oura was the most searched among smart ring brands worldwide, with an estimated 3.5M branded searches and 80.8% estimated Share of Search within this set. Worldwide · English terms: these are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Oura80.8%
  2. RingConn8%
  3. Samsung Galaxy Ring6.6%
  4. Ultrahuman4.4%
  5. Circular0.2%

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Share of SearchLeaderboard

Compare brands that offers smart rings for tracking activity and wellness. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among smart ring brands worldwide, by month

Share of Search by month for Oura, RingConn, Samsung Galaxy Ring, Ultrahuman. The figures are in the table below the chart.

View monthly share of search table
MonthOuraRingConnSamsung Galaxy RingUltrahumanCircular
Oct 202579.1%6.4%8.8%5.4%0.3%
Nov 202580.2%7.1%6.2%6.3%0.21%
Dec 202578.4%9.5%5.8%6.1%0.21%
Jan 202675.5%11.3%6.9%6.1%0.21%
Feb 202677.7%10.3%6.9%4.9%0.26%
Mar 202677.4%9.8%6.7%5.9%0.21%
Apr 202679.9%8.6%6.3%5.1%0.21%
May 202679.8%10.1%5.3%4.5%0.18%
Jun 202683.3%8.4%4.6%3.5%0.15%
Jul 202682.8%8%5.5%3.5%0.17%
Aug 202680.8%8%6.6%4.4%0.2%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Oura

    80.8%

    held 1st · 3.5M estimated branded searches · -19.2% vs prior month · -2 points

  2. 2.RingConn

    8%

    held 2nd · 346K estimated branded searches · -17.7% vs prior month · 0 points

  3. 3.Samsung Galaxy Ring

    6.6%

    held 3rd · 288K estimated branded searches · 0% vs prior month · +1.1 points

  4. 4.Ultrahuman

    4.4%

    held 4th · 190K estimated branded searches · +3% vs prior month · +0.9 points

  5. 5.Circular

    0.2%

    held 5th · 8.8K estimated branded searches · -1.5% vs prior month · 0 points

Compare search popularity between leading brands

Which brand is most popular in search among smart ring brands worldwide?

In August 2026, Oura was the most searched among smart ring brands worldwide, with an estimated 3.5M branded searches and 80.8% estimated Share of Search within this set. RingConn is in 2nd place, 72.9 percentage points behind at 8% Share of Search.

Global smart ring brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Oura79.1% → 80.8%83.3%Jun 202675.5%Jan 20261st
RingConn6.4% → 8%11.3%Jan 20266.4%Oct 20253rd → 2nd
Samsung Galaxy Ring8.8% → 6.6%8.8%Oct 20254.6%Jun 20262nd → 3rd
Ultrahuman5.4% → 4.4%6.3%Nov 20253.5%Jul 20264th
Circular0.3% → 0.2%0.3%Oct 20250.15%Jun 20265th

Each finding as a sentence

  • Across the 11 months ending August 2026, Oura’s estimated Share of Search among smart ring brands worldwide increased from 79.1% to 80.8%.
  • Across the 11 months ending August 2026, RingConn’s estimated Share of Search among smart ring brands worldwide increased from 6.4% to 8%.
  • Across the 11 months ending August 2026, Samsung Galaxy Ring’s estimated Share of Search among smart ring brands worldwide decreased from 8.8% to 6.6%.
  • Across the 11 months ending August 2026, Ultrahuman’s estimated Share of Search among smart ring brands worldwide decreased from 5.4% to 4.4%.
  • Across the 11 months ending August 2026, Oura’s estimated Share of Search among smart ring brands worldwide peaked at 83.3% in June 2026 and was lowest at 75.5% in January 2026.
  • Across the 11 months ending August 2026, RingConn’s estimated Share of Search among smart ring brands worldwide peaked at 11.3% in January 2026 and was lowest at 6.4% in October 2025.
  • Across the 11 months ending August 2026, Samsung Galaxy Ring’s estimated Share of Search among smart ring brands worldwide peaked at 8.8% in October 2025 and was lowest at 4.6% in June 2026.
  • Across the 11 months ending August 2026, Ultrahuman’s estimated Share of Search among smart ring brands worldwide peaked at 6.3% in November 2025 and was lowest at 3.5% in July 2026.
  • Across the 11 months ending August 2026, RingConn rose from 3rd to 2nd among smart ring brands worldwide.
  • Across the 11 months ending August 2026, Samsung Galaxy Ring fell from 2nd to 3rd among smart ring brands worldwide.
  • Across the 11 months ending August 2026, Circular held steady: its estimated Share of Search among smart ring brands worldwide moved less than 0.5 percentage points.

How did search popularity change for smart ring brands worldwide in August 2026?

  1. In August 2026, Samsung Galaxy Ring gained estimated Share of Search among smart ring brands worldwide, from 5.5% to 6.6%.

  2. In August 2026, Ultrahuman gained estimated Share of Search among smart ring brands worldwide, from 3.5% to 4.4%.

  3. In August 2026, Oura lost estimated Share of Search among smart ring brands worldwide, from 82.8% to 80.8%.

  4. RingConn’s estimated Share of Search among smart ring brands worldwide has lost ground for 3 months in a row, from 10.1% to 8% in August 2026.

  5. Estimated monthly branded searches for Circular worldwide fell 33.7% over 11 measured months, from 13.2K to 8.8K in August 2026.

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