NIU vs Razor:Which is more popular?
In September 2026, Razor had more branded searches than NIU among scooter brands worldwide. Razor had about 90,500 branded searches, while NIU had 33,100. Razor made up 24.8% of all scooter brand searches we track, and NIU accounted for 9.1%. When we asked ChatGPT and Google AI Overviews about scooter brands, NIU appeared in three of the five answers and Razor in two. NIU was mentioned before Razor in three out of four answers.
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Top scooter brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, NIU was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Razor was mentioned in two out of five: in one of the three ChatGPT answers and in one of the two Google AI Overviews. NIU was listed before Razor in three out of four answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Segway-Ninebot1st
NIU2nd
Razor3rd
Micro Scooters4th
Globber–
Oxelo–
Yvolution–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Segway-Ninebot3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- NIU3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Razor2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Micro Scooters1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
- Globber0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Oxelo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
- Yvolution0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about scooter brands
5 answers
Asked ChatGPT
“Which scooter brand should I buy?”
Asked ChatGPT
“What are the best scooter brands?”
Asked ChatGPT
“What's the best scooter brand for everyday riding?”
Searched Google, AI Overview
“scooter brands”
Searched Google, AI Overview
“scooter for kids”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is NIU or Razor more popular in search?
This chart shows how often people search Google for NIU and Razor by name. Each line represents a brand's share of searches for all seven scooter brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Razor, NIU. The figures are in the table below the chart.
View monthly share of searches table
| Month | Segway-Ninebot | Razor | Micro Scooters | Globber | NIU | Oxelo | Yvolution |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 27% | 32.8% | 18.1% | 9.9% | 8.1% | 3.6% | 0.48% |
| Nov 2025 | 22.8% | 27.8% | 27.8% | 12.5% | 5.6% | 3.1% | 0.48% |
| Dec 2025 | 21.2% | 38.7% | 21.2% | 9.5% | 5.2% | 3.5% | 0.69% |
| Jan 2026 | 25.9% | 31.7% | 17.3% | 11.6% | 7.7% | 5.2% | 0.56% |
| Feb 2026 | 28.7% | 28.7% | 15.7% | 12.9% | 8.6% | 4.7% | 0.62% |
| Mar 2026 | 31.3% | 25.8% | 17.2% | 11.5% | 9.4% | 4.2% | 0.46% |
| Apr 2026 | 28.2% | 28.2% | 15.5% | 12.7% | 10.4% | 4.6% | 0.41% |
| May 2026 | 30.6% | 30.6% | 13.7% | 11.2% | 9.2% | 4.1% | 0.43% |
| Jun 2026 | 33% | 33% | 12.1% | 9.9% | 8.1% | 3.6% | 0.39% |
| Jul 2026 | 33% | 33% | 12.1% | 9.9% | 8.1% | 3.6% | 0.39% |
| Aug 2026 | 35.8% | 29.2% | 13.1% | 8.8% | 8.8% | 3.9% | 0.42% |
| Sep 2026 | 36.9% | 24.8% | 16.5% | 9.1% | 9.1% | 3.3% | 0.36% |
How has the NIU and Razor comparison changed over the last 12 months?
3 findings
- Razor was ahead of NIU in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, NIU’s share of searches among scooter brands worldwide moved from 8.1% to 9.1%, and its estimated monthly branded searches moved from 27.1K to 33.1K.
- Across the 12 months ending September 2026, Razor’s share of searches among scooter brands worldwide moved from 32.8% to 24.8%, and its estimated monthly branded searches moved from 110K to 90.5K.
How did search popularity change for scooter brands worldwide in September 2026?
2 changes
In September 2026, Razor lost share of searches among scooter brands worldwide, from 29.2% to 24.8%.
Estimated monthly branded searches for NIU worldwide rose 22.1% over 12 measured months, from 27.1K to 33.1K in September 2026.
How are branded searches counted?
2 search terms
Brandwave collects information about searches that people make online using NIU’s and Razor’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
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