How popular isSegway-Ninebot?
In September 2026, people searched for Segway-Ninebot by name about 135,000 times worldwide, a 49.2% increase from the previous year. These searches made up 36.9% of all global scooter brand searches, placing Segway-Ninebot first out of seven brands. When we asked both ChatGPT and Google AI Overviews about scooter brands, Segway-Ninebot appeared in three of the five answers and was the most recommended of the seven.
Segway-Ninebot is the most searched of 7 competitors and the most recommended in AI answers.
Segway-NinebotShare of searches 36.9%Mentioned in 3 of 5 AI answersPlace in AI recommendations 1st
RazorShare of searches 24.8%Mentioned in 2 of 5 AI answersPlace in AI recommendations 3rd
Micro ScootersShare of searches 16.5%Mentioned in 1 of 5 AI answersPlace in AI recommendations 4th
GlobberShare of searches 9.1%Mentioned in 0 of 5 AI answersPlace in AI recommendations –
NIUShare of searches 9.1%Mentioned in 3 of 5 AI answersPlace in AI recommendations 2nd
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Top scooter brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Segway-Ninebot was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. Segway-Ninebot is the most recommended of the seven.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Segway-Ninebot1st
NIU2nd
Razor3rd
Micro Scooters4th
Globber–
Oxelo–
Yvolution–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Segway-Ninebot3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
NIU3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Razor2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Micro Scooters1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Globber0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Oxelo0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
Yvolution0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
See every answer about scooter brands
5 answers
Asked ChatGPT
“Which scooter brand should I buy?”
Asked ChatGPT
“What are the best scooter brands?”
Asked ChatGPT
“What's the best scooter brand for everyday riding?”
Searched Google, AI Overview
“scooter brands”
Searched Google, AI Overview
“scooter for kids”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Which scooter brands compete with Segway-Ninebot?
Share of searches by month for Segway-Ninebot, Razor, Micro Scooters, Globber, NIU, Oxelo. The figures are in the table below the chart.
View monthly share of searches table
| Month | Segway-Ninebot | Razor | Micro Scooters | Globber | NIU | Oxelo | Yvolution |
|---|---|---|---|---|---|---|---|
| Oct 2025 | 27% | 32.8% | 18.1% | 9.9% | 8.1% | 3.6% | 0.48% |
| Nov 2025 | 22.8% | 27.8% | 27.8% | 12.5% | 5.6% | 3.1% | 0.48% |
| Dec 2025 | 21.2% | 38.7% | 21.2% | 9.5% | 5.2% | 3.5% | 0.69% |
| Jan 2026 | 25.9% | 31.7% | 17.3% | 11.6% | 7.7% | 5.2% | 0.56% |
| Feb 2026 | 28.7% | 28.7% | 15.7% | 12.9% | 8.6% | 4.7% | 0.62% |
| Mar 2026 | 31.3% | 25.8% | 17.2% | 11.5% | 9.4% | 4.2% | 0.46% |
| Apr 2026 | 28.2% | 28.2% | 15.5% | 12.7% | 10.4% | 4.6% | 0.41% |
| May 2026 | 30.6% | 30.6% | 13.7% | 11.2% | 9.2% | 4.1% | 0.43% |
| Jun 2026 | 33% | 33% | 12.1% | 9.9% | 8.1% | 3.6% | 0.39% |
| Jul 2026 | 33% | 33% | 12.1% | 9.9% | 8.1% | 3.6% | 0.39% |
| Aug 2026 | 35.8% | 29.2% | 13.1% | 8.8% | 8.8% | 3.9% | 0.42% |
| Sep 2026 | 36.9% | 24.8% | 16.5% | 9.1% | 9.1% | 3.3% | 0.36% |
| Rank | Brand | Share of searches | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 36.9% | 135K | 0% | +1.1 points | |
| 2, held 2nd | 24.8% | 90.5K | -17.7% | -4.4 points | |
| 3, held 3rd | 16.5% | 60.5K | +22.2% | +3.4 points | |
| 4, held 4th | 9.1% | 33.1K | 0% | +0.3 points | |
| 5, held 5th | 9.1% | 33.1K | 0% | +0.3 points | |
| 6, held 6th | 3.3% | 12.1K | -18.2% | -0.6 points | |
| 7, held 7th | 0.36% | 1.3K | -18.8% | -0.1 points |
36.9%
Held 1st. 135K estimated branded searches, 0% vs prior month. Share +1.1 points.
2.
Razor24.8%
Held 2nd. 90.5K estimated branded searches, -17.7% vs prior month. Share -4.4 points.
16.5%
Held 3rd. 60.5K estimated branded searches, +22.2% vs prior month. Share +3.4 points.
4.
Globber9.1%
Held 4th. 33.1K estimated branded searches, 0% vs prior month. Share +0.3 points.
5.
NIU9.1%
Held 5th. 33.1K estimated branded searches, 0% vs prior month. Share +0.3 points.
6.
Oxelo3.3%
Held 6th. 12.1K estimated branded searches, -18.2% vs prior month. Share -0.6 points.
0.36%
Held 7th. 1.3K estimated branded searches, -18.8% vs prior month. Share -0.1 points.
Compare popularity between Segway-Ninebot and its closest rivals
Every comparison with Segway-Ninebot
6 comparisons
How has branded search demand for Segway-Ninebot changed worldwide over the last 12 months?
4 findings
- Across the 12 months ending September 2026, estimated monthly branded searches for Segway-Ninebot worldwide rose from 90.5K to 135K.
- Across the 12 months ending September 2026, Segway-Ninebot’s share of searches among scooter brands worldwide increased from 27% to 36.9%.
- Across the 12 months ending September 2026, Segway-Ninebot’s share of searches among scooter brands worldwide peaked at 36.9% in September 2026 and was lowest at 21.2% in December 2025.
- Across the 12 months ending September 2026, Segway-Ninebot rose from 2nd to 1st among scooter brands worldwide.
How did search popularity change for scooter brands worldwide in September 2026?
6 changes

In September 2026, Micro Scooters gained share of searches among scooter brands worldwide, from 13.1% to 16.5%.

In September 2026, Segway-Ninebot gained share of searches among scooter brands worldwide, from 35.8% to 36.9%.

In September 2026, Razor lost share of searches among scooter brands worldwide, from 29.2% to 24.8%.

In September 2026, Oxelo lost share of searches among scooter brands worldwide, from 3.9% to 3.3%.

Estimated monthly branded searches for NIU worldwide rose 22.1% over 12 measured months, from 27.1K to 33.1K in September 2026.

Estimated monthly branded searches for Yvolution worldwide fell 18.8% over 12 measured months, from 1.6K to 1.3K in September 2026.
How are Segway-Ninebot’s branded searches counted?
1 search term
Brandwave collects information about searches that people make online using Segway-Ninebot’s name. When viewed over time, estimated search volumes for this branded term can be used to understand whether interest in the brand is growing, holding steady, or fading.
- segway ninebot
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