Brandwave

iKamper vs Roofnest:Which is more popular?

In September 2026, iKamper had more branded searches than Roofnest among roof tents worldwide. iKamper had about 27,500 branded searches, while Roofnest had 10,000. iKamper made up 38.9% of all roof tent searches we track, and Roofnest accounted for 14.2%. When we asked ChatGPT and Google AI Overviews about roof tents, Roofnest appeared in three of the five answers and iKamper in two. Roofnest was mentioned before iKamper in two out of three answers.

Among roof tents worldwide in September 2026

Who do people search for more?

iKamper, about 3 searches for every 1 for Roofnest

iKamper 27.5K searchesRoofnest 10K searches

Who does AI mention more?

Roofnest, mentioned in 3 of 5 answers, iKamper in 2

Roofnest in 3 of 5iKamper in 2 of 5

Who does AI recommend more?

Roofnest, named ahead of iKamper in 2 of 3 answers

Roofnest first in 2iKamper first in 1

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Top roof tents in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Roofnest was mentioned in three out of five: in all three ChatGPT answers, but not in either of the two Google AI Overviews. iKamper was mentioned in two out of five: in two of the three ChatGPT answers, but not in either of the two Google AI Overviews. Roofnest was listed before iKamper in two out of three answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Roofnest1st
  2. iKamper2nd
  3. Thule3rd
  4. 23Zero4th
  5. Tepui5th
  6. Smittybilt6th
  7. Darche–
  8. James Baroud–
  9. Naturnest–
  10. Yakima–
  11. +2 more

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Roofnest3 of 5Named in 3 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • iKamper2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Thule2 of 5Named in 2 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • 23Zero1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Smittybilt1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Tepui1 of 5Named in 1 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Darche0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • James Baroud0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Naturnest0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers
  • Yakima0 of 5Named in 0 of 3 ChatGPT answersNamed in 0 of 2 Google answers

+2 more

See every answer about roof tents

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.

Is iKamper or Roofnest more popular in search?

This chart shows how often people search Google for iKamper and Roofnest by name. Each line represents a brand's share of searches for all 12 roof tent brands we track, month by month, from English-language searches worldwide.

iKamper and Roofnest among roof tents worldwide, by month

Share of searches by month for iKamper, Roofnest. The figures are in the table below the chart.

View monthly share of searches table
MonthiKamperRoofnest23ZeroDarcheJames BaroudThuleNaturnestYakimaAutohomeSmittybiltTepuiFront Runner
Oct 202533.6%18.3%18%7.6%8%3.6%2.8%3.4%1.3%1.8%1.3%0.39%
Nov 202535.3%15.6%19%10%6.9%3%3.8%2.8%1%1%1.4%0.33%
Dec 202534.7%14.9%18.7%10.2%6.8%3.6%4.5%2.9%1%0.98%1.4%0.32%
Jan 202635.2%12.3%18.9%10.4%8.4%3.7%3.7%3.2%1.5%1%1.1%0.33%
Feb 202638%13.3%16.7%7.3%9.1%4%4%3.3%1.4%1.1%1.5%0.35%
Mar 202633.4%14.7%17.9%7.8%9.7%4.3%3.5%3.5%1.8%1.4%1.5%0.47%
Apr 202638.2%14.5%13.8%6%9.1%6.1%3.3%4%1.6%1.6%1.2%0.54%
May 202641.4%15.1%12.2%5.3%8.1%5.4%3.6%3.5%2%1.8%1.1%0.48%
Jun 202641.7%14.6%12.3%5.3%8.2%5.4%3.6%3.5%1.6%2.2%1.1%0.48%
Jul 202640.2%14%11.8%6.3%9.6%5.2%3.4%3.7%2.4%1.7%1.2%0.46%
Aug 202642.4%12.7%12.5%6.5%10.2%4.5%3%3.2%2.4%1.2%1%0.4%
Sep 202638.9%14.2%14.1%9.5%7.6%4.1%3.4%3.4%1.9%1.7%1%0.3%

How has the iKamper and Roofnest comparison changed over the last 12 months?

3 findings
  • iKamper was ahead of Roofnest in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, iKamper’s share of searches among roof tents worldwide moved from 33.6% to 38.9%, and its estimated monthly branded searches moved from 22.6K to 27.5K.
  • Across the 12 months ending September 2026, Roofnest’s share of searches among roof tents worldwide moved from 18.3% to 14.2%, and its estimated monthly branded searches moved from 12.3K to 10K.

How did search popularity change for roof tents worldwide in September 2026?

2 changes
  1. In September 2026, Roofnest gained share of searches among roof tents worldwide, from 12.7% to 14.2%.

  2. In September 2026, iKamper lost share of searches among roof tents worldwide, from 42.4% to 38.9%.

How are branded searches counted?

4 search terms

Brandwave collects information about searches that people make online using iKamper’s and Roofnest’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

iKamper

2 branded search terms

  • ikamper
  • ikamper roof tent

Roofnest

2 branded search terms

  • roofnest
  • roofnest tent

How the Brand Demand Index is measured

Other head-to-heads among roof tents

Creator with pink hair and a pink jacket

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