Brandwave

Analogue vs Anbernic:Which is more popular?

In September 2026, Anbernic had more branded searches than Analogue among retro handheld console brands worldwide. Anbernic had about 246,000 branded searches, while Analogue had 113,000. Anbernic made up 13.8% of all retro handheld console brand searches we track, and Analogue accounted for 6.3%. When we asked ChatGPT and Google AI Overviews about retro handheld console brands, Anbernic appeared in four of the five answers and Analogue in three. Anbernic was mentioned before Analogue in four out of five answers.

Among retro handheld console brands worldwide in September 2026

Who do people search for more?

Anbernic, about 2 searches for every 1 for Analogue

Anbernic 246K searchesAnalogue 113K searches

Who does AI mention more?

Anbernic, mentioned in 4 of 5 answers, Analogue in 3

Anbernic in 4 of 5Analogue in 3 of 5

Who does AI recommend more?

Anbernic, named ahead of Analogue in 4 of 5 answers

Anbernic first in 4Analogue first in 1

Follow Analogue vs Anbernic and get free monthly updates on what changed

By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy

Track your brand against a rival →

Top retro handheld console brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Anbernic was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Analogue was mentioned in three out of five: in one of the three ChatGPT answers and in both Google AI Overviews. Anbernic was listed before Analogue in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Miyoo1st
  2. Retroid2nd
  3. Anbernic3rd
  4. Analogue4th
  5. AYN5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Miyoo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AYN4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Retroid4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Anbernic4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Analogue3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers

See every answer about retro handheld console brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Analogue or Anbernic more popular in search?

This chart shows how often people search Google for Analogue and Anbernic by name. Each line represents a brand's share of searches for all five retro handheld console brands we track, month by month, from English-language searches worldwide.

Analogue and Anbernic among retro handheld console brands worldwide, by month

Share of searches by month for Anbernic, Analogue. The figures are in the table below the chart.

View monthly share of searches table
MonthAYNRetroidAnbernicAnalogueMiyoo
Oct 202540.7%17.5%26.2%10.8%4.8%
Nov 202547.5%12.4%16.9%20%3.1%
Dec 202544.5%12.8%19.3%19.9%3.5%
Jan 202657%12.2%16.6%11.1%3.1%
Feb 202665%9.4%12.8%10.5%2.4%
Mar 202669.2%9.1%11.1%8.3%2.2%
Apr 202668.7%9%13.5%6.3%2.5%
May 202666.7%8.8%16%6.1%2.4%
Jun 202662.8%13.4%14.9%6.5%2.4%
Jul 202666.7%11.8%13.1%6.1%2.4%
Aug 202662.7%11.1%15%8.7%2.5%
Sep 202657.6%20.5%13.8%6.3%1.8%

How has the Analogue and Anbernic comparison changed over the last 12 months?

3 findings
  • The lead changed hands 2 times in the 12 months ending September 2026: Analogue took it in November 2025, Anbernic took it in January 2026.
  • Across the 12 months ending September 2026, Analogue’s share of searches among retro handheld console brands worldwide moved from 10.8% to 6.3%, and its estimated monthly branded searches moved from 101K to 113K.
  • Across the 12 months ending September 2026, Anbernic’s share of searches among retro handheld console brands worldwide moved from 26.2% to 13.8%, and its estimated monthly branded searches held steady at 246K.

How did search popularity change for retro handheld console brands worldwide in September 2026?

3 changes
  1. In September 2026, Retroid overtook Anbernic to rank 2nd among retro handheld console brands worldwide, with 20.5% of the searches.

  2. In September 2026, Analogue lost share of searches among retro handheld console brands worldwide, from 8.7% to 6.3%.

  3. In September 2026, Anbernic lost share of searches among retro handheld console brands worldwide, from 15% to 13.8%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Analogue’s and Anbernic’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Analogue

2 branded search terms

  • analogue 3d
  • analogue pocket

Anbernic

1 branded search term

  • anbernic

How the Brand Demand Index is measured

Other head-to-heads among retro handheld console brands

Creator with pink hair and a pink jacket

Put your own brand in this comparison

Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.