Brandwave

Anbernic vs AYN:Which is more popular?

In September 2026, AYN had more branded searches than Anbernic among retro handheld console brands worldwide. AYN had about 1 million branded searches, while Anbernic had 246,000. AYN made up 57.6% of all retro handheld console brand searches we track, and Anbernic accounted for 13.8%. When we asked ChatGPT and Google AI Overviews about retro handheld console brands, Anbernic and AYN each appeared in four of the five answers. Anbernic was mentioned before AYN in four out of five answers.

Among retro handheld console brands worldwide in September 2026

Who do people search for more?

AYN, about 4 searches for every 1 for Anbernic

AYN 1M searchesAnbernic 246K searches

Who does AI mention more?

Both were mentioned in 4 of 5 answers.

Anbernic in 4 of 5AYN in 4 of 5

Who does AI recommend more?

Anbernic, named ahead of AYN in 4 of 5 answers

Anbernic first in 4AYN first in 1

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Top retro handheld console brands in ChatGPT and Google AI Overviews

In three ChatGPT questions and two Google AI Overviews, Anbernic was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. AYN was mentioned in four out of five: in two of the three ChatGPT answers and in both Google AI Overviews. Anbernic was listed before AYN in four out of five answers.

Most recommended by AI

Brands get a higher ranking if they are mentioned earlier in the answers.

  1. Miyoo1st
  2. Retroid2nd
  3. Anbernic3rd
  4. Analogue4th
  5. AYN5th

Mentioned by AI

Each dot is one answer, filled in when that answer mentions the brand.

  • Miyoo5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • AYN4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
  • Retroid4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Anbernic4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
  • Analogue3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers

See every answer about retro handheld console brands

5 answers

Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.

Is Anbernic or AYN more popular in search?

This chart shows how often people search Google for Anbernic and AYN by name. Each line represents a brand's share of searches for all five retro handheld console brands we track, month by month, from English-language searches worldwide.

Anbernic and AYN among retro handheld console brands worldwide, by month

Share of searches by month for AYN, Anbernic. The figures are in the table below the chart.

View monthly share of searches table
MonthAYNRetroidAnbernicAnalogueMiyoo
Oct 202540.7%17.5%26.2%10.8%4.8%
Nov 202547.5%12.4%16.9%20%3.1%
Dec 202544.5%12.8%19.3%19.9%3.5%
Jan 202657%12.2%16.6%11.1%3.1%
Feb 202665%9.4%12.8%10.5%2.4%
Mar 202669.2%9.1%11.1%8.3%2.2%
Apr 202668.7%9%13.5%6.3%2.5%
May 202666.7%8.8%16%6.1%2.4%
Jun 202662.8%13.4%14.9%6.5%2.4%
Jul 202666.7%11.8%13.1%6.1%2.4%
Aug 202662.7%11.1%15%8.7%2.5%
Sep 202657.6%20.5%13.8%6.3%1.8%

How has the Anbernic and AYN comparison changed over the last 12 months?

3 findings
  • AYN was ahead of Anbernic in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Anbernic’s share of searches among retro handheld console brands worldwide moved from 26.2% to 13.8%, and its estimated monthly branded searches held steady at 246K.
  • Across the 12 months ending September 2026, AYN’s share of searches among retro handheld console brands worldwide moved from 40.7% to 57.6%, and its estimated monthly branded searches moved from 383K to 1M.

How did search popularity change for retro handheld console brands worldwide in September 2026?

3 changes
  1. In September 2026, Retroid overtook Anbernic to rank 2nd among retro handheld console brands worldwide, with 20.5% of the searches.

  2. In September 2026, AYN lost share of searches among retro handheld console brands worldwide, from 62.7% to 57.6%.

  3. In September 2026, Anbernic lost share of searches among retro handheld console brands worldwide, from 15% to 13.8%.

How are branded searches counted?

3 search terms

Brandwave collects information about searches that people make online using Anbernic’s and AYN’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Anbernic

1 branded search term

  • anbernic

AYN

2 branded search terms

  • ayn odin
  • ayn thor

How the Brand Demand Index is measured

Other head-to-heads among retro handheld console brands

Creator with pink hair and a pink jacket

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