NETGEAR vs TP-Link:Which is searched more?
In September 2026, TP-Link had more branded searches than NETGEAR among range extender brands worldwide. TP-Link was estimated to have 143K branded searches compared to NETGEAR’s 135K, and held a 15.4% Share of Search versus NETGEAR’s 14.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, NETGEAR or TP-Link?
Compare the range extender brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for TP-Link, NETGEAR. The figures are in the table below the chart.
View monthly share of search table
| Month | Ubiquiti | TP-Link | D-Link | NETGEAR | Linksys | Google Nest Wifi |
|---|---|---|---|---|---|---|
| Oct 2025 | 49.4% | 13.5% | 14.8% | 14.8% | 5.4% | 2% |
| Nov 2025 | 49.4% | 13.5% | 14.8% | 14.8% | 5.4% | 2% |
| Dec 2025 | 49.4% | 13.5% | 14.8% | 14.8% | 5.4% | 2% |
| Jan 2026 | 49.4% | 13.5% | 14.8% | 14.8% | 5.4% | 2% |
| Feb 2026 | 49% | 14.3% | 14.7% | 14.7% | 5.4% | 2% |
| Mar 2026 | 49.6% | 13.6% | 14.9% | 14.9% | 5.5% | 1.6% |
| Apr 2026 | 49% | 14.3% | 14.7% | 14.7% | 5.4% | 2% |
| May 2026 | 48.4% | 15.4% | 14.5% | 14.5% | 5.3% | 1.9% |
| Jun 2026 | 48.4% | 15.4% | 14.5% | 14.5% | 5.3% | 1.9% |
| Jul 2026 | 48% | 16% | 14.4% | 14.4% | 5.3% | 1.9% |
| Aug 2026 | 48.1% | 16.1% | 14.4% | 14.4% | 5.3% | 1.6% |
| Sep 2026 | 48.5% | 15.4% | 14.6% | 14.6% | 5.3% | 1.6% |
How has the NETGEAR and TP-Link comparison changed over the last 12 months?
3 findings
- The lead changed hands once in the 12 months ending September 2026: TP-Link took it in May 2026.
- Across the 12 months ending September 2026, NETGEAR’s estimated Share of Search among range extender brands worldwide moved from 14.8% to 14.6%, and its estimated monthly branded searches moved from 165K to 135K.
- Across the 12 months ending September 2026, TP-Link’s estimated Share of Search among range extender brands worldwide moved from 13.5% to 15.4%, and its estimated monthly branded searches moved from 151K to 143K.
How did search popularity change for range extender brands worldwide in September 2026?
2 changes

In September 2026, TP-Link lost estimated Share of Search among range extender brands worldwide, from 16.1% to 15.4%.
Estimated monthly branded searches for NETGEAR worldwide fell 18.2% over 12 measured months, from 165K to 135K in September 2026.
Other head-to-heads among range extender brands
How each brand is measured
Brandwave collects information about searches that people make online using NETGEAR’s and TP-Link’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

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