Brandwave

Linksys vs TP-Link:Which is searched more?

In September 2026, TP-Link had more branded searches than Linksys among range extender brands worldwide. TP-Link was estimated to have 143K branded searches compared to Linksys’ 49.5K, and held a 15.4% Share of Search versus Linksys’ 5.3%. These are worldwide searches for English-language branded terms.

Share of Search among range extender brands worldwide in September 2026Which is more popular in search, Linksys or TP-Link?
Linksys5.3%49.5K searches
vs
TP-Link15.4%143K searches

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Which is more popular in search, Linksys or TP-Link?

Compare the range extender brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Linksys and TP-Link among range extender brands worldwide, by month

Share of Search by month for TP-Link, Linksys. The figures are in the table below the chart.

View monthly share of search table
MonthUbiquitiTP-LinkD-LinkNETGEARLinksysGoogle Nest Wifi
Oct 202549.4%13.5%14.8%14.8%5.4%2%
Nov 202549.4%13.5%14.8%14.8%5.4%2%
Dec 202549.4%13.5%14.8%14.8%5.4%2%
Jan 202649.4%13.5%14.8%14.8%5.4%2%
Feb 202649%14.3%14.7%14.7%5.4%2%
Mar 202649.6%13.6%14.9%14.9%5.5%1.6%
Apr 202649%14.3%14.7%14.7%5.4%2%
May 202648.4%15.4%14.5%14.5%5.3%1.9%
Jun 202648.4%15.4%14.5%14.5%5.3%1.9%
Jul 202648%16%14.4%14.4%5.3%1.9%
Aug 202648.1%16.1%14.4%14.4%5.3%1.6%
Sep 202648.5%15.4%14.6%14.6%5.3%1.6%

How has the Linksys and TP-Link comparison changed over the last 12 months?

  • TP-Link was ahead of Linksys in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Linksys’ estimated Share of Search among range extender brands worldwide moved from 5.4% to 5.3%, and its estimated monthly branded searches moved from 60.5K to 49.5K.
  • Across the 12 months ending September 2026, TP-Link’s estimated Share of Search among range extender brands worldwide moved from 13.5% to 15.4%, and its estimated monthly branded searches moved from 151K to 143K.

How did search popularity change for range extender brands worldwide in September 2026?

  1. In September 2026, TP-Link lost estimated Share of Search among range extender brands worldwide, from 16.1% to 15.4%.

  2. Estimated monthly branded searches for Linksys worldwide fell 18.2% over 12 measured months, from 60.5K to 49.5K in September 2026.

Other head-to-heads among range extender brands

How each brand is measured

Brandwave collects information about searches that people make online using Linksys’ and TP-Link’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Linksys

1 branded search term

  • linksys

2 branded search terms

  • router tp-link
  • tp link deco

How the Brand Demand Index is measured

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Put your own brand in this comparison

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