Clover vs Toast:Which is more popular?
In September 2026, Clover and Toast were level in searches among POS terminal brands worldwide, with an estimated 40K versus 41.5K branded searches, at 8.6% and 8.9% of the total. When we asked ChatGPT and Google AI Overviews about POS terminal brands, Clover and Toast each appeared in three of the four answers. Clover was mentioned before Toast in every answer.
Who do people search for more?
Toast and Clover are searched for about as often as each other.
Who does AI mention more?
Both were mentioned in 3 of 4 answers.
Who does AI recommend more?
Clover, named ahead of Toast in every answer
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Top POS terminal brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Clover and Toast were each mentioned in three out of four: in all three ChatGPT answers, but not in the Google AI Overview. Clover was listed before Toast in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Square1st- Clover2nd
Toast3rd
Shopify POS4th
Lightspeed5th
Verifone6th
Ingenico7th
Adyen–
Newland–
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
- Square4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
- Toast3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Clover3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Shopify POS3 of 4Named in 3 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Verifone1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Ingenico1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Lightspeed1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Adyen0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
- Newland0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about POS terminal brands
4 answers
Asked ChatGPT
“Which POS terminal brand should I use?”
Asked ChatGPT
“What are the best POS terminal brands?”
Asked ChatGPT
“What's the best POS terminal brand for a checkout counter?”
Searched Google, AI Overview
“wireless pos terminal”
Searched Google, AI Overview
“mobile pos terminal”
Google showed no AI Overview for this search.
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Clover or Toast more popular in search?
This chart shows how often people search Google for Clover and Toast by name. Each line represents a brand's share of searches for all nine POS terminal brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Toast, Clover. The figures are in the table below the chart.
View monthly share of searches table
| Month | Adyen | Verifone | Toast | Newland | Clover | Ingenico | Lightspeed | Shopify POS | Square |
|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 33.6% | 15% | 10% | 9.9% | 8.7% | 8.1% | 9% | 5.4% | 0.03% |
| Nov 2025 | 31.1% | 16.9% | 9.3% | 9.2% | 9.1% | 9.2% | 9% | 6.1% | 0.02% |
| Dec 2025 | 36.2% | 16.1% | 9% | 10.7% | 7.3% | 8.8% | 7.1% | 4.8% | 0.02% |
| Jan 2026 | 32.9% | 17.9% | 9.8% | 9.7% | 8.6% | 8% | 7.6% | 5.3% | 0.02% |
| Feb 2026 | 38.7% | 17.3% | 9.2% | 7.7% | 8.4% | 6.3% | 7.3% | 5.2% | 0.02% |
| Mar 2026 | 31.5% | 20.8% | 9.5% | 7.6% | 9.2% | 7.6% | 8.8% | 5.1% | 0.03% |
| Apr 2026 | 33.3% | 18% | 10% | 8% | 8.9% | 8% | 8.4% | 5.4% | 0.02% |
| May 2026 | 32.5% | 21.5% | 9.7% | 7.9% | 8.5% | 6.4% | 8.1% | 5.3% | 0.03% |
| Jun 2026 | 37.4% | 20.3% | 9% | 7.5% | 8.1% | 6.1% | 6.6% | 5% | 0.03% |
| Jul 2026 | 29.4% | 23.6% | 9.2% | 8.7% | 9% | 7.1% | 7.2% | 5.8% | 0.02% |
| Aug 2026 | 34.1% | 22.4% | 8.5% | 8.2% | 8.5% | 6.7% | 7.8% | 3.7% | 0.02% |
| Sep 2026 | 36.1% | 19.5% | 8.9% | 8.7% | 8.6% | 7.1% | 7% | 3.9% | 0.03% |
How has the Clover and Toast comparison changed over the last 12 months?
3 findings
- Toast was ahead of Clover in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Clover’s share of searches among POS terminal brands worldwide moved from 8.7% to 8.6%, and its estimated monthly branded searches moved from 43.5K to 40K.
- Across the 12 months ending September 2026, Toast’s share of searches among POS terminal brands worldwide moved from 10% to 8.9%, and its estimated monthly branded searches moved from 49.9K to 41.5K.
How did search popularity change for POS terminal brands worldwide in September 2026?
2 changes
In September 2026, Clover fell from 4th to 5th among POS terminal brands worldwide.
Estimated monthly branded searches for Toast worldwide fell 16.7% over 12 measured months, from 49.9K to 41.5K in September 2026.
How are branded searches counted?
62 search terms
Brandwave collects information about searches that people make online using Clover’s and Toast’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Clover
35 branded search terms
- clover devices
- clover flex pos
- clover flex screen
- clover flex terminal
- clover go pos
- clover machine
- clover point of sale
- clover point of sale devices
- clover point of sale systems
- clover pos
- clover pos demo
- clover pos device
- clover pos devices
- clover pos fees
- clover pos flex
- clover pos handheld
- clover pos hardware
- clover pos machine
- clover pos printer
- clover pos rates
- clover pos sales
- clover pos scale
- clover pos system
- clover pos systems
- clover pos terminal
- clover station
- clover station duo
- clover station pro
- clover station restaurant
- clover system
- clover system pos
- clover terminal
- pos clover
- pos clover system
- the clover station
Toast
27 branded search terms
- handheld toast pos
- pos toast
- pos toast system
- pos toasttab
- toast point of sale
- toast point of sale system
- toast pos
- toast pos app
- toast pos company
- toast pos demo
- toast pos fees
- toast pos handheld
- toast pos hardware
- toast pos kiosk
- toast pos menu
- toast pos printer
- toast pos restaurant
- toast pos sales
- toast pos screen
- toast pos software
- toast pos system
- toast pos systems
- toast pos terminal
- toast pos training
- toast restaurant pos
- toast tab pos
- toasttab pos
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