Selkirk vs Vatic Pro:Which is more popular?
In September 2026, Vatic Pro had more branded searches than Selkirk among pickleball brands worldwide. Vatic Pro had about 23,500 branded searches, while Selkirk had 8,100. Vatic Pro made up 26.4% of all pickleball brand searches we track, and Selkirk accounted for 9.1%. When we asked ChatGPT and Google AI Overviews about pickleball brands, Selkirk appeared in all five answers and Vatic Pro in four. Selkirk was mentioned before Vatic Pro in four out of five answers.
Who do people search for more?
Vatic Pro, about 3 searches for every 1 for Selkirk
Who does AI mention more?
Selkirk, mentioned in every answer we collected
Who does AI recommend more?
Selkirk, named ahead of Vatic Pro in 4 of 5 answers
Follow Selkirk vs Vatic Pro and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Top pickleball brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and two Google AI Overviews, Selkirk appeared in all five answers. Vatic Pro was mentioned in four out of five: in all three ChatGPT answers and in one of the two Google AI Overviews. Selkirk was listed before Vatic Pro in four out of five answers.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
JOOLA5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Selkirk5 of 5Named in 3 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Vatic Pro4 of 5Named in 3 of 3 ChatGPT answersNamed in 1 of 2 Google answers
CRBN4 of 5Named in 2 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Six Zero3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Franklin3 of 5Named in 1 of 3 ChatGPT answersNamed in 2 of 2 Google answers
Gearbox2 of 5Named in 1 of 3 ChatGPT answersNamed in 1 of 2 Google answers
Onix1 of 5Named in 0 of 3 ChatGPT answersNamed in 1 of 2 Google answers
See every answer about pickleball brands
5 answers
Asked ChatGPT
“Which pickleball brand should I buy?”
Asked ChatGPT
“What are the best pickleball brands?”
Asked ChatGPT
“What's the best pickleball brand for court play?”
Searched Google, AI Overview
“pickleball brands”
Searched Google, AI Overview
“popular pickleball brand”
Brands are shown in the order each answer named them. The survey took place in the United States on October 21, 2026.
Is Selkirk or Vatic Pro more popular in search?
This chart shows how often people search Google for Selkirk and Vatic Pro by name. Each line represents a brand's share of searches for all eight pickleball brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Vatic Pro, Selkirk. The figures are in the table below the chart.
View monthly share of searches table
| Month | Vatic Pro | Six Zero | JOOLA | Franklin | Selkirk | CRBN | Gearbox | Onix |
|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 20.2% | 14.6% | 14.6% | 12% | 8% | 16.2% | 10% | 4.3% |
| Nov 2025 | 19.6% | 17.4% | 17.4% | 11.6% | 7.8% | 15% | 7.6% | 3.5% |
| Dec 2025 | 19.1% | 13.8% | 16.9% | 13.8% | 11.3% | 12.6% | 8.4% | 4.1% |
| Jan 2026 | 18.7% | 12.8% | 12.8% | 19.1% | 12.8% | 11.6% | 7.7% | 4.7% |
| Feb 2026 | 19.7% | 13% | 15.9% | 13% | 13% | 14.4% | 7.2% | 3.9% |
| Mar 2026 | 19.8% | 13.1% | 16% | 13.1% | 13.1% | 14.5% | 7.3% | 3.2% |
| Apr 2026 | 20.8% | 12.5% | 18.7% | 12.5% | 12.5% | 13.9% | 6.1% | 3.1% |
| May 2026 | 20.3% | 14.9% | 18.2% | 12.2% | 12.2% | 13.5% | 5.9% | 3% |
| Jun 2026 | 21.1% | 19% | 19% | 10.4% | 8.5% | 13.5% | 6.2% | 2.5% |
| Jul 2026 | 22.1% | 18.7% | 18.7% | 10.3% | 10.3% | 12% | 5.4% | 2.4% |
| Aug 2026 | 25.4% | 19.5% | 16% | 10.7% | 8.7% | 11.9% | 5.2% | 2.6% |
| Sep 2026 | 26.4% | 20.3% | 16.6% | 11.1% | 9.1% | 8.2% | 6.2% | 2.2% |
How has the Selkirk and Vatic Pro comparison changed over the last 12 months?
3 findings
- Vatic Pro was ahead of Selkirk in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Selkirk’s share of searches among pickleball brands worldwide moved from 8% to 9.1%, and its estimated monthly branded searches moved from 5.4K to 8.1K.
- Across the 12 months ending September 2026, Vatic Pro’s share of searches among pickleball brands worldwide moved from 20.2% to 26.4%, and its estimated monthly branded searches moved from 13.7K to 23.5K.
How did search popularity change for pickleball brands worldwide in September 2026?
2 changes

In September 2026, Vatic Pro gained share of searches among pickleball brands worldwide, from 25.4% to 26.4%.

In September 2026, Selkirk rose from 6th to 5th among pickleball brands worldwide.
How are branded searches counted?
3 search terms
Brandwave collects information about searches that people make online using Selkirk’s and Vatic Pro’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Other head-to-heads among pickleball brands

Put your own brand in this comparison
Brandwave tracks your branded demand next to the rival you actually watch, with your campaigns, spend and outcomes on the same timeline.