Franklin vs Six Zero:Which is searched more?
In September 2026, Franklin had more branded searches than Six Zero among pickleball brands worldwide. Franklin was estimated to have 18.7K branded searches compared to Six Zero’s 18.1K, and held a 26.5% Share of Search versus Six Zero’s 25.6%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Franklin or Six Zero?
Compare the pickleball brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Franklin, Six Zero. The figures are in the table below the chart.
View monthly share of search table
| Month | JOOLA | Franklin | Six Zero | Selkirk | Onix |
|---|---|---|---|---|---|
| Oct 2025 | 38.7% | 24.8% | 17.1% | 9.3% | 10.1% |
| Nov 2025 | 37.8% | 25.3% | 20% | 8.9% | 7.9% |
| Dec 2025 | 39.2% | 26.6% | 14.2% | 11.6% | 8.4% |
| Jan 2026 | 27.9% | 33.6% | 14.1% | 14.1% | 10.3% |
| Feb 2026 | 33.1% | 27% | 15.4% | 15.4% | 9.2% |
| Mar 2026 | 42.4% | 22.8% | 14% | 14% | 6.8% |
| Apr 2026 | 47% | 20.9% | 12.9% | 12.9% | 6.3% |
| May 2026 | 40.9% | 22.1% | 16.7% | 13.6% | 6.7% |
| Jun 2026 | 36.7% | 22.8% | 23.8% | 10.6% | 6.1% |
| Jul 2026 | 35.2% | 23.9% | 22.7% | 12.4% | 5.9% |
| Aug 2026 | 32.4% | 24.1% | 25.4% | 11.3% | 6.8% |
| Sep 2026 | 31% | 26.5% | 25.6% | 11.5% | 5.4% |
How has the Franklin and Six Zero comparison changed over the last 12 months?
3 findings
- The lead changed hands 4 times in the 12 months ending September 2026: Six Zero took it in June 2026, Franklin took it in July 2026, Six Zero took it in August 2026, Franklin took it in September 2026.
- Across the 12 months ending September 2026, Franklin’s estimated Share of Search among pickleball brands worldwide moved from 24.8% to 26.5%, and its estimated monthly branded searches moved from 14.4K to 18.7K.
- Across the 12 months ending September 2026, Six Zero’s estimated Share of Search among pickleball brands worldwide moved from 17.1% to 25.6%, and its estimated monthly branded searches moved from 9.9K to 18.1K.
How did search popularity change for pickleball brands worldwide in September 2026?
2 changes
In September 2026, Franklin overtook Six Zero to rank 2nd among pickleball brands worldwide, with 26.5% estimated Share of Search.
Estimated monthly branded searches for Six Zero worldwide rose 82.8% over 12 measured months, from 9.9K to 18.1K in September 2026.
Other head-to-heads among pickleball brands
How each brand is measured
Brandwave collects information about searches that people make online using Franklin’s and Six Zero’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Put your own brand in this comparison
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