Pet treat brands:Which are searched most?
In September 2026, Greenies was the most searched among pet treat brands worldwide, with an estimated 40.5K branded searches and 56.6% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.
Follow pet treat brands and get free monthly updates on what changed
By continuing you'll get index updates and occasional product news from Brandwave. Unsubscribe any time. Privacy
Share of SearchLeaderboard
Compare the pet treat brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Greenies, ZIWI Peak, Schmackos. The figures are in the table below the chart.
View monthly share of search table
| Month | Greenies | ZIWI Peak | Schmackos |
|---|---|---|---|
| Oct 2025 | 54.7% | 36.4% | 8.9% |
| Nov 2025 | 48.6% | 43.5% | 7.9% |
| Dec 2025 | 55.3% | 33.7% | 11.1% |
| Jan 2026 | 53.9% | 37.3% | 8.8% |
| Feb 2026 | 55.3% | 35.7% | 9% |
| Mar 2026 | 55.3% | 35.7% | 9% |
| Apr 2026 | 53.9% | 37.3% | 8.8% |
| May 2026 | 53.9% | 37.3% | 8.8% |
| Jun 2026 | 50.2% | 39.8% | 10% |
| Jul 2026 | 55.3% | 35.7% | 9% |
| Aug 2026 | 54.1% | 35% | 10.8% |
| Sep 2026 | 56.6% | 32% | 11.3% |
This month’s ranking, September 2026
| Rank | Brand | Share of Search | Estimated monthly branded searches | vs prior month | Share change |
|---|---|---|---|---|---|
| 1, held 1st | 56.6% | 40.5K | 0% | +2.5 points | |
| 2, held 2nd | 32% | 22.9K | -12.6% | -3 points | |
| 3, held 3rd | 11.3% | 8.1K | 0% | +0.5 points |
Compare search popularity between leading brands
Which brand is most popular in search among pet treat brands worldwide?
3 brands
In September 2026, Greenies was the most searched among pet treat brands worldwide, with an estimated 40.5K branded searches and 56.6% estimated Share of Search within this set. ZIWI Peak is in 2nd place, 24.6 percentage points behind at 32% Share of Search.
| Brand | Share of Search | Peak | Low | Rank |
|---|---|---|---|---|
 Greenies | 54.7% → 56.6% | 56.6%Sep 2026 | 48.6%Nov 2025 | 1st |
 ZIWI Peak | 36.4% → 32% | 43.5%Nov 2025 | 32%Sep 2026 | 2nd |
 Schmackos | 8.9% → 11.3% | 11.3%Sep 2026 | 7.9%Nov 2025 | 3rd |
Each finding as a sentence
- Across the 12 months ending September 2026, Greenies’ estimated Share of Search among pet treat brands worldwide increased from 54.7% to 56.6%.
- Across the 12 months ending September 2026, ZIWI Peak’s estimated Share of Search among pet treat brands worldwide decreased from 36.4% to 32%.
- Across the 12 months ending September 2026, Schmackos’ estimated Share of Search among pet treat brands worldwide increased from 8.9% to 11.3%.
- Across the 12 months ending September 2026, Greenies’ estimated Share of Search among pet treat brands worldwide peaked at 56.6% in September 2026 and was lowest at 48.6% in November 2025.
- Across the 12 months ending September 2026, ZIWI Peak’s estimated Share of Search among pet treat brands worldwide peaked at 43.5% in November 2025 and was lowest at 32% in September 2026.
- Across the 12 months ending September 2026, Schmackos’ estimated Share of Search among pet treat brands worldwide peaked at 11.3% in September 2026 and was lowest at 7.9% in November 2025.
How did search popularity change for pet treat brands worldwide in September 2026?
3 changes
In September 2026, Greenies gained estimated Share of Search among pet treat brands worldwide, from 54.1% to 56.6%.
In September 2026, ZIWI Peak lost estimated Share of Search among pet treat brands worldwide, from 35% to 32%.
Estimated monthly branded searches for Schmackos worldwide rose 22.7% over 12 measured months, from 6.6K to 8.1K in September 2026.
See your own brand in this picture
Brandwave tracks your branded demand next to your campaigns, spend and outcomes, so you can see what moved your numbers, not just that they moved.