Brandwave

Schmackos vs ZIWI Peak:Which is more popular by branded search?

In August 2026, Schmackos and ZIWI Peak were level on Share of Search among dog treat brands worldwide, with an estimated 8.1K branded searches each, at 9.8% estimated Share of Search each. These are worldwide searches for English-language branded terms.

Share of Search among dog treat brands worldwide in August 2026Which is more popular in search, Schmackos or ZIWI Peak?
Schmackos9.8%8.1K searches
vs
ZIWI Peak9.8%8.1K searches

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Which is more popular in search, Schmackos or ZIWI Peak?

Compare the dog treat brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Schmackos and ZIWI Peak among dog treat brands worldwide, by month

Share of Search by month for Schmackos, ZIWI Peak. The figures are in the table below the chart.

View monthly share of search table
MonthGreeniesBarkSchmackosZIWI PeakK9 Natural
Oct 202548.9%26.8%8%12%4.3%
Nov 202543.7%29.3%7.1%16%3.9%
Dec 202545.8%30.6%9.2%11.2%3.3%
Jan 202650%27.4%8.1%10%4.4%
Feb 202653.1%23.8%8.7%10.6%3.8%
Mar 202652.7%23.5%8.6%10.5%4.7%
Apr 202651.5%23%8.4%12.6%4.6%
May 202651.5%23%8.4%12.6%4.6%
Jun 202647.6%26%9.5%11.7%5.2%
Jul 202652.7%23.5%8.6%10.5%4.7%
Aug 202649.1%26.9%9.8%9.8%4.4%
Sep 2026—————

How has the Schmackos and ZIWI Peak comparison changed over the last 12 months?

  • Schmackos was ahead of ZIWI Peak in every measured month of the 11 months ending August 2026.
  • Across the 11 months ending August 2026, Schmackos’ estimated Share of Search among dog treat brands worldwide moved from 8% to 9.8%, and its estimated monthly branded searches moved from 6.6K to 8.1K.
  • Across the 11 months ending August 2026, ZIWI Peak’s estimated Share of Search among dog treat brands worldwide moved from 12% to 9.8%, and its estimated monthly branded searches moved from 9.9K to 8.1K.

How did search popularity change for dog treat brands worldwide in August 2026?

  1. In August 2026, Schmackos overtook ZIWI Peak to rank 3rd among dog treat brands worldwide, at 9.8%.

  2. In August 2026, ZIWI Peak lost estimated Share of Search among dog treat brands worldwide, from 10.5% to 9.8%.

How each brand is measured

Brandwave collects information about searches that people make online using Schmackos’ and ZIWI Peak’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Schmackos

1 branded search term

  • schmackos

ZIWI Peak

1 branded search term

  • ziwi

How the Brand Demand Index is measured

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