Brandwave

Nursing pillows:Which brands are most popular in search?

Boppy and DockATot share the highest estimated Share of Search among nursing pillows worldwide, at 36.8% in August 2026. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Boppy36.8%
  2. DockATot36.8%
  3. Snuggle Me20.1%
  4. My Brest Friend6%
  5. Cuddle Cove0.16%
  6. Leachco0.16%

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Share of SearchLeaderboard

Compare the nursing pillows shoppers choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among nursing pillows worldwide, by month

Share of Search by month for Boppy, DockATot, Snuggle Me, My Brest Friend. The figures are in the table below the chart.

View monthly share of search table
MonthBoppyDockATotSnuggle MeMy Brest FriendCuddle CoveLeachco
Oct 202537.9%31%25.4%5.1%0.37%0.16%
Nov 202535.4%35.4%23.7%4.7%0.52%0.15%
Dec 202535.3%35.3%23.6%4.7%0.93%0.19%
Jan 202635.1%35.1%23.5%5.8%0.28%0.15%
Feb 202635.2%35.2%23.5%5.8%0.23%0.18%
Mar 202632.6%39.9%21.8%5.3%0.17%0.21%
Apr 202636.7%36.7%20.1%6%0.24%0.19%
May 202636.7%36.7%20.1%6%0.24%0.19%
Jun 202636.8%36.8%20.1%6%0.13%0.13%
Jul 202633.5%41%18.4%6.7%0.18%0.22%
Aug 202636.8%36.8%20.1%6%0.16%0.16%
Sep 2026——————

This month’s ranking, August 2026

  1. 1.Boppy

    36.8%

    Moved from 2nd to 1st. 60.5K estimated branded searches, +22.2% vs prior month. Share +3.2 points.

  2. 2.DockATot

    36.8%

    Moved from 1st to 2nd. 60.5K estimated branded searches, 0% vs prior month. Share -4.2 points.

  3. 3.Snuggle Me

    20.1%

    Held 3rd. 33.1K estimated branded searches, +22.1% vs prior month. Share +1.8 points.

  4. Held 4th. 9.9K estimated branded searches, 0% vs prior month. Share -0.7 points.

  5. 5.Cuddle Cove

    0.16%

    Moved from 6th to 5th. 260 estimated branded searches, 0% vs prior month. Share 0 points.

  6. 6.Leachco

    0.16%

    Moved from 5th to 6th. 260 estimated branded searches, -18.8% vs prior month. Share -0.1 points.

Compare search popularity between leading brands

Which brand is most popular in search among nursing pillows worldwide?

Boppy and DockATot share the highest estimated Share of Search among nursing pillows worldwide, at 36.8% in August 2026.

Global nursing pillows, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Boppy37.9% → 36.8%37.9%Oct 202532.6%Mar 20261st
DockATot31% → 36.8%41%Jul 202631%Oct 20252nd
Snuggle Me25.4% → 20.1%25.4%Oct 202518.4%Jul 20263rd
My Brest Friend5.1% → 6%6.7%Jul 20264.7%Dec 20254th
Cuddle Cove0.37% → 0.16%0.93%Dec 20250.13%Jun 20265th
Leachco0.16%0.22%Jul 20260.13%Jun 20266th

Each finding as a sentence

  • Across the 11 months ending August 2026, Boppy’s estimated Share of Search among nursing pillows worldwide decreased from 37.9% to 36.8%.
  • Across the 11 months ending August 2026, DockATot’s estimated Share of Search among nursing pillows worldwide increased from 31% to 36.8%.
  • Across the 11 months ending August 2026, Snuggle Me’s estimated Share of Search among nursing pillows worldwide decreased from 25.4% to 20.1%.
  • Across the 11 months ending August 2026, My Brest Friend’s estimated Share of Search among nursing pillows worldwide increased from 5.1% to 6%.
  • Across the 11 months ending August 2026, Boppy’s estimated Share of Search among nursing pillows worldwide peaked at 37.9% in October 2025 and was lowest at 32.6% in March 2026.
  • Across the 11 months ending August 2026, DockATot’s estimated Share of Search among nursing pillows worldwide peaked at 41% in July 2026 and was lowest at 31% in October 2025.
  • Across the 11 months ending August 2026, Snuggle Me’s estimated Share of Search among nursing pillows worldwide peaked at 25.4% in October 2025 and was lowest at 18.4% in July 2026.
  • Across the 11 months ending August 2026, My Brest Friend’s estimated Share of Search among nursing pillows worldwide peaked at 6.7% in July 2026 and was lowest at 4.7% in December 2025.
  • Across the 11 months ending August 2026, Cuddle Cove and Leachco held steady: their estimated Share of Search among nursing pillows worldwide each moved less than 0.5 percentage points.

How did search popularity change for nursing pillows worldwide in August 2026?

  1. In August 2026, Boppy overtook DockATot to take the highest estimated Share of Search among nursing pillows worldwide, at 36.8%.

  2. In August 2026, Snuggle Me gained estimated Share of Search among nursing pillows worldwide, from 18.4% to 20.1%.

  3. In August 2026, DockATot lost estimated Share of Search among nursing pillows worldwide, from 41% to 36.8%.

  4. In August 2026, My Brest Friend lost estimated Share of Search among nursing pillows worldwide, from 6.7% to 6%.

  5. In August 2026, Cuddle Cove rose from 6th to 5th among nursing pillows worldwide.

  6. In August 2026, Leachco fell from 5th to 6th among nursing pillows worldwide.

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