Auden vs Kindred Bravely:Which is more popular?
In September 2026, Kindred Bravely had more branded searches than Auden among nursing bra brands worldwide. Kindred Bravely had about 53,900 branded searches, while Auden had 4,500. Kindred Bravely made up 66.3% of all nursing bra brand searches we track, and Auden accounted for 5.5%. When we asked ChatGPT and Google AI Overviews about nursing bra brands, Kindred Bravely appeared in all four answers and Auden in three. Kindred Bravely was mentioned before Auden in every answer.
Who do people search for more?
Kindred Bravely, about 12 searches for every 1 for Auden
Who does AI mention more?
Kindred Bravely, mentioned in every answer we collected
Who does AI recommend more?
Kindred Bravely, named ahead of Auden in every answer
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Top nursing bra brands in ChatGPT and Google AI Overviews
In three ChatGPT questions and one Google AI Overview, Kindred Bravely appeared in all four answers. Auden was mentioned in three out of four: in two of the three ChatGPT answers and in the Google AI Overview. Kindred Bravely was listed before Auden in every answer.
Most recommended by AI
Brands get a higher ranking if they are mentioned earlier in the answers.
Mentioned by AI
Each dot is one answer, filled in when that answer mentions the brand.
Kindred Bravely4 of 4Named in 3 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Momcozy3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Auden3 of 4Named in 2 of 3 ChatGPT answersNamed in 1 of 1 Google answers
Bravado Designs2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Cake Maternity2 of 4Named in 2 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Bodily1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Elomi1 of 4Named in 1 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Hotmilk0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Boob Design0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
Medela0 of 4Named in 0 of 3 ChatGPT answersNamed in 0 of 1 Google answers
See every answer about nursing bra brands
4 answers
Asked ChatGPT
“Which nursing bra brand should I buy?”
Asked ChatGPT
“What are the best nursing bra brands?”
Asked ChatGPT
“What's the best nursing bra brand for comfort while sleeping?”
Searched Google, AI Overview
“nursing bra”
Searched Google, AI Overview
“best nursing bra”
Google showed no AI Overview for this search.
Not named in any answer:
Brands are shown in the order each answer named them. The survey took place in the United States on October 22, 2026.
Is Auden or Kindred Bravely more popular in search?
This chart shows how often people search Google for Auden and Kindred Bravely by name. Each line represents a brand's share of searches for all 13 nursing bra brands we track, month by month, from English-language searches worldwide.
Share of searches by month for Kindred Bravely, Auden. The figures are in the table below the chart.
View monthly share of searches table
| Month | Kindred Bravely | Momcozy | Auden | Hotmilk | Bodily | Bravado Designs | Boob Design | Cake Maternity | Medela | Elomi | Anita | Panache | Motherhood Maternity |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| Oct 2025 | 67.8% | 6.7% | 6.8% | 3% | 3% | 4.3% | 3% | 2.6% | 1.2% | 0.59% | 0.4% | 0.32% | 0.32% |
| Nov 2025 | 71.4% | 7% | 4.8% | 2% | 3.8% | 3.7% | 2.6% | 2.2% | 1.1% | 0.42% | 0.34% | 0.28% | 0.28% |
| Dec 2025 | 74% | 6.7% | 4.1% | 1.6% | 3% | 4.2% | 1.9% | 2.3% | 0.9% | 0.4% | 0.33% | 0.27% | 0.27% |
| Jan 2026 | 71.5% | 6.2% | 5.1% | 2.2% | 3.4% | 3.3% | 2.2% | 3.2% | 1.2% | 0.55% | 0.45% | 0.3% | 0.36% |
| Feb 2026 | 77.1% | 5.8% | 3.8% | 2.1% | 2.6% | 2.5% | 1.7% | 2% | 1.1% | 0.42% | 0.34% | 0.28% | 0.28% |
| Mar 2026 | 70.1% | 6.8% | 5% | 3% | 3% | 3.5% | 3% | 2.7% | 1% | 0.75% | 0.4% | 0.33% | 0.33% |
| Apr 2026 | 74.5% | 5.9% | 4.3% | 2.6% | 2.6% | 3% | 2.2% | 2.4% | 0.9% | 0.65% | 0.29% | 0.29% | 0.29% |
| May 2026 | 75.3% | 5.8% | 4.2% | 2.5% | 2.5% | 3.1% | 2.1% | 1.9% | 0.87% | 0.77% | 0.34% | 0.34% | 0.23% |
| Jun 2026 | 65.8% | 9.3% | 5.5% | 3.3% | 4.1% | 3.4% | 2.7% | 2.5% | 1.1% | 1% | 0.45% | 0.45% | 0.37% |
| Jul 2026 | 64.9% | 7.6% | 6.4% | 4.2% | 4.2% | 3.6% | 2.2% | 3.1% | 1.5% | 1% | 0.56% | 0.45% | 0.37% |
| Aug 2026 | 67.1% | 7.5% | 6.2% | 4.1% | 4.1% | 3.3% | 2.1% | 2.4% | 1.1% | 0.99% | 0.54% | 0.36% | 0.36% |
| Sep 2026 | 66.3% | 8.1% | 5.5% | 4.4% | 3.6% | 3.4% | 3% | 2.2% | 1.2% | 1.1% | 0.48% | 0.39% | 0.32% |
How has the Auden and Kindred Bravely comparison changed over the last 12 months?
3 findings
- Kindred Bravely was ahead of Auden in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Auden’s share of searches among nursing bra brands worldwide moved from 6.8% to 5.5%, and its estimated monthly branded searches moved from 5.5K to 4.5K.
- Across the 12 months ending September 2026, Kindred Bravely’s share of searches among nursing bra brands worldwide moved from 67.8% to 66.3%, and its estimated monthly branded searches moved from 54.9K to 53.9K.
How did search popularity change for nursing bra brands worldwide in September 2026?
2 changes

In September 2026, Kindred Bravely lost share of searches among nursing bra brands worldwide, from 67.1% to 66.3%.

In September 2026, Auden lost share of searches among nursing bra brands worldwide, from 6.2% to 5.5%.
How are branded searches counted?
4 search terms
Brandwave collects information about searches that people make online using Auden’s and Kindred Bravely’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Auden
2 branded search terms
- auden bra
- auden nursing bra
Kindred Bravely
2 branded search terms
- kindred bravely
- kindred bravely nursing bra
Other head-to-heads among nursing bra brands

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