Lansinoh vs Mother Earth:Which is searched more?
In September 2026, Mother Earth had more branded searches than Lansinoh among nipple cream brands worldwide. Mother Earth was estimated to have 110K branded searches compared to Lansinoh’s 14.8K, and held an 85.7% Share of Search versus Lansinoh’s 11.5%. These are worldwide searches for English-language branded terms.
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Which is more popular in search, Lansinoh or Mother Earth?
Compare the nipple cream brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.
Share of Search by month for Mother Earth, Lansinoh. The figures are in the table below the chart.
View monthly share of search table
| Month | Mother Earth | Lansinoh | Medela |
|---|---|---|---|
| Oct 2025 | 85.7% | 11.5% | 2.8% |
| Nov 2025 | 88% | 9.7% | 2.3% |
| Dec 2025 | 88% | 9.6% | 2.3% |
| Jan 2026 | 83.5% | 13.7% | 2.7% |
| Feb 2026 | 88% | 9.6% | 2.3% |
| Mar 2026 | 85.7% | 11.5% | 2.8% |
| Apr 2026 | 88% | 9.6% | 2.3% |
| May 2026 | 88% | 9.6% | 2.3% |
| Jun 2026 | 85.7% | 11.5% | 2.8% |
| Jul 2026 | 88% | 9.6% | 2.3% |
| Aug 2026 | 86.2% | 11.6% | 2.3% |
| Sep 2026 | 85.7% | 11.5% | 2.8% |
How has the Lansinoh and Mother Earth comparison changed over the last 12 months?
3 findings
- Mother Earth was ahead of Lansinoh in every measured month of the 12 months ending September 2026.
- Across the 12 months ending September 2026, Lansinoh’s estimated Share of Search among nipple cream brands worldwide held steady at 11.5%, and its estimated monthly branded searches moved from 18.1K to 14.8K.
- Across the 12 months ending September 2026, Mother Earth’s estimated Share of Search among nipple cream brands worldwide held steady at 85.7%, and its estimated monthly branded searches moved from 135K to 110K.
How did search popularity change for nipple cream brands worldwide in September 2026?
2 changes
Estimated monthly branded searches for Mother Earth worldwide fell 18.5% over 12 measured months, from 135K to 110K in September 2026.
Estimated monthly branded searches for Lansinoh worldwide fell 18.2% over 12 measured months, from 18.1K to 14.8K in September 2026.
Other head-to-heads among nipple cream brands
How each brand is measured
Brandwave collects information about searches that people make online using Lansinoh’s and Mother Earth’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.
Lansinoh
1 branded search term
- breast pump lansinoh
Mother Earth
1 branded search term
- mother earth
Put your own brand in this comparison
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