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Moped and scooter brands:Which are searched most?

In September 2026, Vespa was the most searched among moped and scooter brands worldwide, with an estimated 1.5M branded searches and 58.2% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, September 2026
  1. Vespa58.2%
  2. SYM21%
  3. Kymco14.1%
  4. Honda Scooters5.2%
  5. Suzuki Scooters1.5%

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Share of SearchLeaderboard

Compare the moped and scooter brands people choose between. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among moped and scooter brands worldwide, by month

Share of Search by month for Vespa, SYM, Kymco, Honda Scooters. The figures are in the table below the chart.

View monthly share of search table
MonthVespaSYMKymcoHonda ScootersSuzuki Scooters
Oct 202552.4%23.1%15.5%6.9%2.1%
Nov 202553.4%23.5%15.7%5.7%1.7%
Dec 202553.4%23.5%15.7%5.7%1.7%
Jan 202652.5%23.1%15.4%6.9%2.1%
Feb 202653.4%23.5%15.7%5.7%1.7%
Mar 202656.6%21.2%14.2%6.4%1.6%
Apr 202657.5%20.8%13.9%6.2%1.5%
May 202657.7%20.9%14%6.3%1.3%
Jun 202657.7%20.9%14%6.3%1.3%
Jul 202657.7%20.9%14%6.3%1.3%
Aug 202657.5%20.8%13.9%6.2%1.5%
Sep 202658.2%21%14.1%5.2%1.5%

This month’s ranking, September 2026

  1. 1.Vespa

    58.2%

    Held 1st. 1.5M estimated branded searches, 0% vs prior month. Share +0.7 points.

  2. 2.SYM

    21%

    Held 2nd. 550K estimated branded searches, 0% vs prior month. Share +0.2 points.

  3. 3.Kymco

    14.1%

    Held 3rd. 368K estimated branded searches, 0% vs prior month. Share +0.2 points.

  4. 4.Honda Scooters

    5.2%

    Held 4th. 135K estimated branded searches, -18.2% vs prior month. Share -1.1 points.

  5. 5.Suzuki Scooters

    1.5%

    Held 5th. 40.5K estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among moped and scooter brands worldwide?

In September 2026, Vespa was the most searched among moped and scooter brands worldwide, with an estimated 1.5M branded searches and 58.2% estimated Share of Search within this set. SYM is in 2nd place, 37.1 percentage points behind at 21% Share of Search.

Global moped and scooter brands, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Vespa52.4% → 58.2%58.2%Sep 202652.4%Oct 20251st
SYM23.1% → 21%23.5%Nov 202520.8%Apr 20262nd
Kymco15.5% → 14.1%15.7%Nov 202513.9%Apr 20263rd
Honda Scooters6.9% → 5.2%6.9%Oct 20255.2%Sep 20264th
Suzuki Scooters2.1% → 1.5%2.1%Oct 20251.3%May 20265th

Each finding as a sentence

  • Across the 12 months ending September 2026, Vespa’s estimated Share of Search among moped and scooter brands worldwide increased from 52.4% to 58.2%.
  • Across the 12 months ending September 2026, SYM’s estimated Share of Search among moped and scooter brands worldwide decreased from 23.1% to 21%.
  • Across the 12 months ending September 2026, Kymco’s estimated Share of Search among moped and scooter brands worldwide decreased from 15.5% to 14.1%.
  • Across the 12 months ending September 2026, Honda Scooters’ estimated Share of Search among moped and scooter brands worldwide decreased from 6.9% to 5.2%.
  • Across the 12 months ending September 2026, Suzuki Scooters’ estimated Share of Search among moped and scooter brands worldwide decreased from 2.1% to 1.5%.
  • Across the 12 months ending September 2026, SYM’s estimated Share of Search among moped and scooter brands worldwide peaked at 23.5% in November 2025 and was lowest at 20.8% in April 2026.
  • Across the 12 months ending September 2026, Kymco’s estimated Share of Search among moped and scooter brands worldwide peaked at 15.7% in November 2025 and was lowest at 13.9% in April 2026.

How did search popularity change for moped and scooter brands worldwide in September 2026?

  1. In September 2026, Vespa gained estimated Share of Search among moped and scooter brands worldwide, from 57.5% to 58.2%.

  2. In September 2026, Honda Scooters lost estimated Share of Search among moped and scooter brands worldwide, from 6.2% to 5.2%.

  3. Estimated monthly branded searches for Suzuki Scooters worldwide fell 18.2% over 12 measured months, from 49.5K to 40.5K in September 2026.

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