Brandwave

Model serving platforms:Which brands are most popular in search?

In August 2026, Seldon was the most searched among model serving platforms worldwide, with an estimated 8.1K branded searches and 47.4% estimated Share of Search within this set. These are worldwide searches for English-language branded terms.

Share of Search, August 2026
  1. Seldon47.4%
  2. KServe38.6%
  3. BentoML11.1%
  4. TorchServe2.8%
  5. Triton Podcast Metrics0.06%

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Share of SearchLeaderboard

Compare the platforms used to serve machine learning models. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Share of Search among model serving platforms worldwide, by month

Share of Search by month for Seldon, KServe, BentoML, TorchServe. The figures are in the table below the chart.

View monthly share of search table
MonthSeldonKServeBentoMLTorchServeTriton Podcast Metrics
Oct 202544%29.3%19.5%7.1%0.04%
Nov 202544%29.3%19.5%7.1%0.04%
Dec 202544.7%29.8%19.9%5.5%0.06%
Jan 202646.9%31.3%17.1%4.7%0.05%
Feb 202643.1%28.7%23.4%4.7%0.11%
Mar 202646.9%31.3%17.1%4.7%0.05%
Apr 202642.2%34.4%18.8%4.6%0.05%
May 202644.2%36%15.8%3.9%0.05%
Jun 202644.2%36%15.8%3.9%0.05%
Jul 202640.7%40.7%14.8%3.6%0.06%
Aug 202647.4%38.6%11.1%2.8%0.06%
Sep 2026—————

This month’s ranking, August 2026

  1. 1.Seldon

    47.4%

    Moved from 2nd to 1st. 8.1K estimated branded searches, +22.7% vs prior month. Share +6.7 points.

  2. 2.KServe

    38.6%

    Moved from 1st to 2nd. 6.6K estimated branded searches, 0% vs prior month. Share -2.1 points.

  3. 3.BentoML

    11.1%

    Held 3rd. 1.9K estimated branded searches, -20.8% vs prior month. Share -3.7 points.

  4. Held 4th. 480 estimated branded searches, -18.6% vs prior month. Share -0.8 points.

  5. Held 5th. 10 estimated branded searches, 0% vs prior month. Share 0 points.

Compare search popularity between leading brands

Which brand is most popular in search among model serving platforms worldwide?

In August 2026, Seldon was the most searched among model serving platforms worldwide, with an estimated 8.1K branded searches and 47.4% estimated Share of Search within this set. KServe is in 2nd place, 8.8 percentage points behind at 38.6% Share of Search.

Global model serving platforms, last 12 months ending September 2026
BrandShare of SearchPeakLowRank
Seldon44% → 47.4%47.4%Aug 202640.7%Jul 20261st
KServe29.3% → 38.6%40.7%Jul 202628.7%Feb 20262nd
BentoML19.5% → 11.1%23.4%Feb 202611.1%Aug 20263rd
TorchServe7.1% → 2.8%7.1%Oct 20252.8%Aug 20264th
Triton Podcast Metrics0.04% → 0.06%0.11%Feb 20260.04%Oct 20255th

Each finding as a sentence

  • Across the 11 months ending August 2026, Seldon’s estimated Share of Search among model serving platforms worldwide increased from 44% to 47.4%.
  • Across the 11 months ending August 2026, KServe’s estimated Share of Search among model serving platforms worldwide increased from 29.3% to 38.6%.
  • Across the 11 months ending August 2026, BentoML’s estimated Share of Search among model serving platforms worldwide decreased from 19.5% to 11.1%.
  • Across the 11 months ending August 2026, TorchServe’s estimated Share of Search among model serving platforms worldwide decreased from 7.1% to 2.8%.
  • Across the 11 months ending August 2026, Seldon’s estimated Share of Search among model serving platforms worldwide peaked at 47.4% in August 2026 and was lowest at 40.7% in July 2026.
  • Across the 11 months ending August 2026, KServe’s estimated Share of Search among model serving platforms worldwide peaked at 40.7% in July 2026 and was lowest at 28.7% in February 2026.
  • Across the 11 months ending August 2026, BentoML’s estimated Share of Search among model serving platforms worldwide peaked at 23.4% in February 2026 and was lowest at 11.1% in August 2026.
  • Across the 11 months ending August 2026, Triton Podcast Metrics held steady: its estimated Share of Search among model serving platforms worldwide moved less than 0.5 percentage points.

How did search popularity change for model serving platforms worldwide in August 2026?

  1. In August 2026, Seldon overtook KServe to take the highest estimated Share of Search among model serving platforms worldwide, at 47.4%.

  2. In August 2026, BentoML lost estimated Share of Search among model serving platforms worldwide, from 14.8% to 11.1%.

  3. In August 2026, KServe lost estimated Share of Search among model serving platforms worldwide, from 40.7% to 38.6%.

  4. In August 2026, TorchServe lost estimated Share of Search among model serving platforms worldwide, from 3.6% to 2.8%.

How the Brand Demand Index is measured

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