Brandwave

Blue vs Elgato:Which is searched more?

In September 2026, Blue had more branded searches than Elgato among mic arm brands worldwide. Blue was estimated to have 88.8K branded searches compared to Elgato’s 2.4K, and held a 21.9% Share of Search versus Elgato’s 0.59%. These are worldwide searches for English-language branded terms.

Share of Search among mic arm brands worldwide in September 2026Which is more popular in search, Blue or Elgato?
Blue21.9%88.8K searches
vs
Elgato0.59%2.4K searches

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Which is more popular in search, Blue or Elgato?

Compare the mic arm brands people buy. Branded searches tell you how often people look for a brand by name or related terms. Comparing these searches across competitors helps you see how popular each brand is over time.

Blue and Elgato among mic arm brands worldwide, by month

Share of Search by month for Blue, Elgato. The figures are in the table below the chart.

View monthly share of search table
MonthRODEBlueElgato
Oct 202573.8%25.6%0.57%
Nov 202573.9%25.5%0.58%
Dec 202569.6%29.7%0.65%
Jan 202669.9%29.5%0.65%
Feb 202673.6%25.8%0.57%
Mar 202674.1%25.4%0.56%
Apr 202676.6%22.9%0.47%
May 202677.6%22%0.47%
Jun 202677.6%22%0.47%
Jul 202674.6%24.9%0.45%
Aug 202674.1%25.4%0.56%
Sep 202677.5%21.9%0.59%

How has the Blue and Elgato comparison changed over the last 12 months?

  • Blue was ahead of Elgato in every measured month of the 12 months ending September 2026.
  • Across the 12 months ending September 2026, Blue’s estimated Share of Search among mic arm brands worldwide moved from 25.6% to 21.9%, and its estimated monthly branded searches moved from 109K to 88.8K.
  • Across the 12 months ending September 2026, Elgato’s estimated Share of Search among mic arm brands worldwide moved from 0.57% to 0.59%, and its estimated monthly branded searches held steady at 2.4K.

How did search popularity change for mic arm brands worldwide in September 2026?

  1. In September 2026, Blue lost estimated Share of Search among mic arm brands worldwide, from 25.4% to 21.9%.

Other head-to-heads among mic arm brands

How each brand is measured

Brandwave collects information about searches that people make online using Blue’s and Elgato’s names. When viewed over time, estimated search volumes for these branded terms can be used to understand whether interest in the brands is growing, holding steady, or fading.

Blue

2 branded search terms

  • blue microphone
  • blue yeti

Elgato

1 branded search term

  • elgato mic arm

How the Brand Demand Index is measured

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